Active Clothing Co 's Board of Directors, at its meeting held on May 12, 2026, approved the launch of retail outlets under the brand name NUEMO, marking the company's strategic entry into the multi-brand retail segment. The board meeting commenced at 1:00 P.M. and concluded at 1:40 P.M.

NUEMO: A Multi-Brand Retail Platform

NUEMO is envisioned as a multi-brand retail platform focused on capturing growth opportunities in India's Tier 2 and Tier 3 towns. The format will encompass flexible retail models offering men's, women's, and kids' apparel under one roof, alongside category-specific stores tailored to local market demand. The initiative aims to create a curated and scalable retail ecosystem aligned with evolving consumer preferences.

Strategic Rationale

The board noted that the NUEMO initiative is aligned with Active Clothing Co's long-term growth strategy. The key objectives outlined by the board include:

• Strengthen the company's retail presence in high-growth underserved markets
• Leverage existing manufacturing and brand-building capabilities
• Create a scalable, technology-driven retail model
• Drive sustainable and profitable expansion

Financial Projections

The board was informed that NUEMO is targeted to achieve a projected topline of approximately ₹200–250 crore within four years, subject to market conditions and execution performance. This projection underscores the company's ambition to build a meaningful retail footprint through the new platform.

The disclosure was made under Regulation 30 and communicated to BSE Limited by Managing Director Rajesh Kumar Mehra (DIN: 00026176) on May 12, 2026.

Active Clothing Co Limited has issued a clarification to BSE Limited regarding the recent significant movement in its share price, responding to an exchange inquiry dated April 10, 2026. The company provided its response on April 13, 2026, addressing concerns about price volatility in its securities.

Regulatory Compliance and Disclosure

The company emphasized that all material information impacting its operations and performance has been regularly disclosed to stock exchanges in compliance with SEBI regulations. Active Clothing Co Limited confirmed adherence to Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015, ensuring timely and accurate disclosure of relevant information.

Market-Driven Price Movement

The management attributed the share price movement to market conditions and speculative trading activities. The company stated that such price fluctuations are purely market-driven and beyond management control. This explanation suggests that no specific corporate developments or undisclosed material events contributed to the recent price volatility.

Trading Activity Confirmation

Active Clothing Co Limited confirmed that promoters and key managerial personnel have not engaged in any trading of company securities in the recent period. This disclosure addresses potential concerns about insider trading or unusual activity by company insiders during the period of price movement.

Ongoing Commitment

The company reiterated its commitment to maintaining transparency and regulatory compliance. Management assured continued adherence to disclosure requirements under SEBI regulations, promising to inform stock exchanges about any price-sensitive information as mandated by law. The response was signed by Managing Director Rajesh Kumar Mehra and submitted to BSE for record.