Whirlpool of India Inks Strategic Agreements with Parent Company, Amends Articles of Association

2 min read     Updated on 16 Oct 2025, 06:20 PM
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Reviewed by
Naman SharmaScanX News Team
Overview

Whirlpool of India Limited has signed five strategic agreements with its parent company, Whirlpool Corporation, and affiliates. These include a 30-year Brand License Agreement, a Technology License Agreement, a Services Agreement, a Transitional Services Agreement, and an Intellectual Property Assignment. The agreements involve significant financial commitments, including royalties and service charges. The company has also approved amendments to its Articles of Association, removing provisions linked to Whirlpool Corporation's 51% shareholding requirement, suggesting potential changes in ownership structure.

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*this image is generated using AI for illustrative purposes only.

Whirlpool of India Limited has announced a series of strategic agreements with its parent company, Whirlpool Corporation, and its affiliates, marking a significant shift in its operational structure. The company has also approved amendments to its Articles of Association, subject to shareholder approval.

Key Agreements

Whirlpool of India has executed five major agreements:

  1. Brand License Agreement (BLA): A 30-year deal with Whirlpool Properties, Inc., granting exclusive rights to use the 'Whirlpool' brand in India and neighboring countries.

  2. Technology License Agreement (TLA): An agreement with Whirlpool Corporation for exclusive access to technical intellectual property.

  3. Services Agreement: A contract with Whirlpool Asia LLP for providing engineering and technical services.

  4. Transitional Services Agreement (TSA): An arrangement with Whirlpool Corporation to ensure business continuity during ownership changes.

  5. Intellectual Property Assignment: Whirlpool Corporation has assigned 24 Indian patents and 8 designs to Whirlpool of India.

Financial Implications

The agreements come with significant financial terms:

Agreement Key Financial Terms
Brand License (BLA) - 1% royalty on net sales for first 5 years
  • 1.25% for 6th and 7th years
  • 1.5% thereafter
  • Guaranteed Minimum Royalty: USD 6 million annually for first 10 years, increasing to USD 12 million for years 21-30 | | Technology License (TLA) | - 0.60% royalty on quarterly net sales until March 31, 2029
  • 0.65% thereafter | | Services Agreement | - 18% markup on actual costs incurred
  • Guaranteed minimum service charges based on percentages of a reference amount of INR 186 crore | | Transitional Services | - USD 3 million per annum from April 1, 2026, to March 31, 2029, for services received
  • USD 4 million (pro-rata) until March 31, 2026, for services provided | | IP Assignment | Nominal amount of USD 20, plus USD 10 each for confirmatory assignment deeds |

Strategic Implications

These agreements signify a restructuring of Whirlpool of India's relationship with its parent company. The long-term brand and technology licenses secure the company's access to crucial intellectual property and the Whirlpool brand, even as the parent company may reduce its ownership stake.

Amendments to Articles of Association

The company has approved amendments to its Articles of Association, removing provisions linked to Whirlpool Corporation holding at least 51% shareholding. This change suggests a potential reduction in the parent company's stake in the future.

Market Impact

These agreements provide Whirlpool of India with a clear operational framework for the coming decades. The guaranteed royalties and service charges represent significant ongoing financial commitments but also ensure continued access to global technology and brand value.

Future Outlook

These agreements position Whirlpool of India for potentially more independent operations while maintaining strong ties with the global Whirlpool network. The company's ability to leverage these agreements for growth in the competitive Indian appliance market will be crucial in the coming years.

Historical Stock Returns for Whirlpool

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Bain Capital Exits Whirlpool India Stake Acquisition Race, EQT Group Sole Bidder

1 min read     Updated on 10 Sept 2025, 09:03 AM
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Reviewed by
Shriram ShekharScanX News Team
Overview

Bain Capital has withdrawn from the bidding process for a 31% stake in Whirlpool of India, leaving EQT Group as the only contender. Negotiations are reportedly proceeding at a lower valuation than initially expected. The outcome of these exclusive talks between Whirlpool of India and EQT Group could significantly impact the company's future and the Indian home appliance market.

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*this image is generated using AI for illustrative purposes only.

Whirlpool of India , a leading home appliance manufacturer, is witnessing a significant development in its potential stake sale. Recent reports indicate that Bain Capital, previously considered a strong contender, has withdrawn its interest in acquiring a stake in the company. This leaves EQT Group as the sole bidder in ongoing negotiations for a substantial 31% stake in Whirlpool of India.

EQT Group in Exclusive Talks

With Bain Capital's exit, EQT Group, a global investment organization, now stands as the exclusive party in discussions for the significant minority stake. The 31% stake under negotiation represents a considerable portion of Whirlpool of India's ownership, potentially influencing the company's future strategic decisions.

Valuation Adjustments

In an interesting turn of events, sources close to the matter suggest that the negotiations are proceeding at a notably lower valuation than initially anticipated. This adjustment in valuation could have far-reaching implications for both Whirlpool of India and its potential new stakeholder, EQT Group.

Market Implications

The withdrawal of Bain Capital and the subsequent sole focus on EQT Group may impact the dynamics of the deal. With reduced competition in the bidding process, it remains to be seen how this will affect the final terms of the potential stake acquisition.

Looking Ahead

As negotiations continue between Whirlpool of India and EQT Group, stakeholders and market observers will be keenly watching for any developments. The outcome of these talks could significantly influence Whirlpool's operations and market position in India's competitive home appliance sector.

Investors and industry analysts are advised to stay tuned for further updates on this evolving situation, as it could potentially reshape the landscape of India's home appliance market.

Historical Stock Returns for Whirlpool

1 Day5 Days1 Month6 Months1 Year5 Years
+11.84%+18.38%+3.19%+25.30%-41.22%-32.72%
Whirlpool
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