Southern Cities Drive Housing Sales Growth Despite National Decline

In a notable shift in India's real estate landscape, southern cities have emerged as the driving force behind housing sales growth, even as the national market experiences a slight downturn.

Southern Cities Lead the Charge

The housing markets in Hyderabad, Bengaluru, and Chennai have shown remarkable resilience and growth, collectively registering a 47% increase in sales during the July-September period. Here's a breakdown of the performance:

City	Units Sold (Jul-Sep)	Growth Rate
Hyderabad	17,658	53%
Bengaluru	13,124	18%
Chennai	7,862	100%+
Total	38,644	47%

This surge in southern markets stands in stark contrast to the overall trend observed across India's top eight housing markets.

National Market Faces Headwinds

Despite the strong performance in the south, the national housing market experienced a marginal decline:

Metric	Jul-Sep (Current Year)	Jul-Sep (Previous Year)	Change
Total Units Sold	95,547	96,544	-1%

The overall dip can be attributed to decreased demand in key markets:

City	Units Sold	Change
Mumbai	23,334	-22%
Pune	12,990	-28%
Delhi-NCR	7,961	-21%

Mixed Performance in Other Markets

While southern cities led the growth and major markets declined, other cities showed mixed results:

City	Units Sold	Change
Kolkata	3,729	+33%
Ahmedabad	8,889	-5%

Factors Influencing the Market

Aurum PropTech , which recently acquired PropTiger, highlighted several factors affecting the real estate market:

Stable interest rates
Policy reforms, including GST reduction on cement
Affordability challenges in mid and entry-level segments

The contrasting performance across different regions underscores the complex and dynamic nature of India's real estate market. While southern cities are experiencing a boom, other major markets are facing challenges, resulting in a slightly negative overall trend nationally.

1 Day	5 Days	1 Month	6 Months	1 Year	5 Years
-0.19%	+0.50%	+0.44%	-3.44%	-20.45%	-74.45%

Aurum PropTech Limited has announced significant strategic moves, financial results, and a rights issue update, marking a pivotal moment in its corporate journey. The company's board has approved two key transactions, reported its first profitable quarter year-on-year for Q2 FY26, and confirmed the utilization of rights issue proceeds.

Strategic Divestment and Acquisition

Aurum PropTech has made strategic decisions to optimize its investment portfolio:

Divestment in Integrow Asset Management:
- Selling 0.60% equity stake in Integrow Asset Management Private Limited
- Transaction value: INR 0.66 crore
- Buyers include Renaissance Value Creation Advisors LLP and individual investors
- Completion expected within 15 days of the agreement (October 16, 2025)
Increased Stake in K2V2 Technologies:
- Acquiring an additional 8.2% equity stake in K2V2 Technologies Private Limited
- Investment up to INR 6.33 crore through cash consideration
- Post-acquisition, Aurum's shareholding in K2V2 will increase to 90.14%

Integrow Asset Management Details

Particulars	Amount (in Lakhs)	Percentage with Aurum PropTech Limited
Turnover	1.82	5.36%
Net Worth	1010.00	2.79%

Figures based on audited Financial Statement as of March 31, 2025

K2V2 Technologies Overview

Business Focus: Software development and technology products for real estate
Key Product: Sell.do, serving 650+ developers
Turnover: INR 26.64 crores (as of March 31, 2025)
Incorporation Date: March 25, 2019

Q2 FY26 Financial Highlights

Aurum PropTech has reported its first profitable quarter year-on-year for Q2 FY26:

Metric	Q2 FY26	Change (Y-o-Y)
Total Income	₹87.66 crores	+30%
PBT Margin	-8%	+993 bps
EBITDA Margin	30%	+860 bps
Adjusted EBITDA Margin	3%	+733 bps

Segment Performance

Distribution Business: 62% Y-o-Y growth
- Sell.do: 170+ new enterprise deals, 1,400+ new licenses
- Aurum Analytica: 140+ active clients, 95,000+ leads sold (53% Y-o-Y growth)
Rental Business: 25% Y-o-Y growth, ₹54 crore total income in Q2 FY26
- HelloWorld: 19,102+ beds across 250+ properties, 73% average occupancy
- NestAway: 4x growth in Monthly Revenue Run-rate, launched UAE operations
Capital Business: Ongoing assessment of SM-REIT opportunities

Rights Issue Fund Utilization

Aurum PropTech has confirmed no deviation in the use of proceeds from its Rights Issue for the quarter ended September 30, 2025. Key details include:

Total funds raised: Rs. 334.18 crore (net)
Fund-raising period: April 2022 to April 2025
Allocation of funds:
- Product Development: Rs. 37.5 crore
- Product Marketing: Rs. 31 crore
- Identified Investments: Rs. 156.70 crore
- Inorganic growth initiatives and general corporate purposes: Rs. 113.87 crore
Utilization: Rs. 267.79 crore out of Rs. 339.07 crore total net proceeds
Remaining unutilized: Rs. 71.28 crore
Equity shares allotted: 4,24,93,786, aggregating to Rs. 341.24 crore
Unpaid by shareholders: Rs. 1.92 crore
Surplus reported: Rs. 1.55 crore (from investment income on unutilized proceeds and interest from delayed payments)

CARE Ratings Limited serves as the monitoring agency for the rights issue.

Onkar Shetye, Executive Director of Aurum PropTech, commented on the results: "Aurum PropTech delivered a profitable Q2 FY26 performance, reflecting resilience and disciplined growth across all verticals. The Distribution business grew 62% Y-o-Y through AI-led product innovation in Sell.do and Aurum Analytica's expanding footprint. The Rental business achieved 25% Y-o-Y growth, driven by HelloWorld's scale and NestAway's fourfold rise in monthly revenue run rate, alongside the U.A.E. launch of 'Nestr'. On the Capital side, we continued to take a cautious and strategic approach before launching our first SM REIT asset, ensuring readiness and regulatory alignment."

These strategic moves, financial results, and the confirmation of proper rights issue fund utilization underscore Aurum PropTech's commitment to strengthening its position in the PropTech ecosystem while focusing on profitability, sustainable growth, and transparent financial management.