Omaxe Limited has informed stock exchanges that its step-down wholly owned subsidiary, Estatelance Developers Private Limited, has secured RERA registration certificate for the "Omaxe New Ludhiana" project. The Punjab Real Estate Regulatory Authority issued registration number PBRERA-LDH45-PR1310 for this development on January 20, 2026.

Project Details and Specifications

The Omaxe New Ludhiana project represents a mixed-use development combining residential and commercial plotted units. Located at Sidhvan Canal Road, Issewal, Bassemi, Ludhiana, Punjab-141102, the project is scheduled for launch on January 21, 2026.

Regulatory Compliance and Validity

The Punjab Real Estate Regulatory Authority granted the registration subject to standard regulatory conditions. This approval carries significant operational importance as it legally authorizes the subsidiary to undertake sales, transfer, and advertising activities for the project.

Business Impact and Strategic Significance

The RERA registration delivers multiple strategic advantages for Omaxe Limited's subsidiary operations. The approval enhances project credibility and ensures regulatory compliance, which directly supports buyer confidence through guaranteed transparency and legal protection mechanisms.

Key benefits of the RERA registration include:

• Legal authorization for sales, transfer, and advertising activities
• Enhanced buyer trust through regulatory compliance certification
• Strengthened brand value and market positioning
• Positive impact on consolidated financial performance
• Assurance of timely project delivery commitments

The company has made project details available through the Punjab RERA website at www.rera.punjab.gov.in , ensuring transparency and accessibility for potential buyers and stakeholders. This regulatory milestone positions the subsidiary to capitalize on market opportunities in the Ludhiana real estate segment while maintaining full compliance with applicable regulations.

Omaxe announced a ₹500-crore investment to develop Omaxe Chowk in Ludhiana, marking a significant expansion in Punjab's retail and residential infrastructure. The mixed-use project combines high-street retail with luxury residential components, targeting both local consumers and NRI shoppers in one of Punjab's most established commercial hubs.

Project Overview and Investment Details

The development spans 5.25 acres at Ghumar Mandi, one of Ludhiana's most established commercial and wedding shopping destinations. The land was secured through competitive bidding conducted by the Rail Land Development Authority (RLDA) and is being developed on a leasehold basis under a public-private partnership model.

Integrated Development Concept

Omaxe Chowk is conceived as a modern high-street destination integrating multiple commercial and residential components within a single planned development. The project will feature premium retail spaces, wedding and jewellery showrooms, fashion outlets, destination dining, entertainment facilities, and luxury residences.

"Ludhiana has always been an important market for us, driven by strong enterprise and commercial activity," said Jatin Goel, Executive Director, Omaxe Ltd. "With Omaxe Chowk, the focus is on creating a contemporary yet familiar destination that brings structure, convenience and integrated luxury living, while enabling walk-to-shop connectivity and ease of movement."

The project specifically targets both local shoppers and NRIs who frequently visit Ludhiana for wedding and occasion-led purchases, a segment that continues to drive demand for premium retail and jewellery in the city.

Infrastructure and Accessibility Features

The development addresses long-standing congestion and access challenges associated with traditional markets through comprehensive infrastructure planning. Located within Ludhiana's established commercial district, the project benefits from two-side frontage with access from Rani Jhansi Road and College Road.

Key Infrastructure Elements:

• Wide access roads with multiple organized entry and exit points
• Planned internal circulation systems
• Parking capacity for over 1,000 cars
• Wide pedestrian walkways
• Heritage-inspired architecture with modern design approach

Omaxe Chowk will host a flagship food and experience zone called Dawatpur, positioning dining and entertainment as core attractions alongside organized retail. The project aims to create a functional yet experience-led urban destination that enhances visibility and ease of access.

Economic Impact and Employment Generation

The project is expected to generate significant employment opportunities during the construction phase and create long-term jobs across multiple sectors including retail, food and beverage, security, maintenance, and facility management. By attracting brands, visitors, and events, Omaxe Chowk is also expected to boost surrounding businesses and increase footfall in the area.

The development is being executed under an agreement between RLDA and Ludhiana Wholesale Market Private Limited, a wholly owned subsidiary of Omaxe Ltd, with delivery scheduled as per RERA timelines by June 2030.

Budget Expectations for Urban Development

Sharing expectations from the upcoming Union Budget, Mohit Goel, Managing Director, Omaxe Ltd, emphasized the need for sustained urban growth momentum, particularly in Tier 2 and Tier 3 cities. "Continued emphasis on urban infrastructure, transport connectivity and housing-linked development will be critical," he said.

Goel highlighted that policy continuity, faster approvals, and support for PPP models would help improve execution efficiency. "The expectation is not for short-term stimulus, but for long-term clarity that strengthens homebuyer confidence and enables planned urban growth," he added.