Honasa Consumer Limited Clarifies Volume Movement is Market Driven Following BSE Inquiry

Honasa Consumer Limited has issued a clarification to BSE Limited regarding the recent increase in trading volumes of its equity shares, stating that the movement is entirely market-driven and beyond management control.

BSE Inquiry Response

On December 31, 2025, the company responded to a BSE inquiry through a formal communication addressing the volume movement in its shares. The response was submitted in reference to BSE's email bearing reference number L/SURV/ONL/PV/APJ/2025-2026/821.

Parameter:	Details
Date of Response:	December 31, 2025
BSE Scrip Code:	544014
Regulation:	SEBI Regulation 30
Signatory:	Gaurav Pandit, Company Secretary

Management Position on Volume Movement

The mamaearth parent company management has clearly stated that the increased trading activity is purely due to prevailing market conditions. Company Secretary and Compliance Officer Gaurav Pandit emphasized that the management neither has control over nor possesses knowledge of the specific reasons behind the volume increase in the company's equity shares.

Regulatory Compliance Commitment

Honasa Consumer Limited has reiterated its commitment to maintaining transparency and regulatory compliance. The company assured that it has made and will continue to make all necessary disclosures as required under Regulation 30 of the Securities and Exchange Board of India (Listing Obligations and Disclosure Requirements) Regulations, 2015.

Corporate Information

The company operates from its registered office in Dwarka, New Delhi, and corporate office in Gurugram. The formal response was digitally signed by Gaurav Pandit at 13:43:32 hours on December 31, 2025, demonstrating the company's adherence to digital compliance protocols.

This clarification reflects the company's proactive approach to addressing exchange inquiries while maintaining transparency about market-driven trading activities beyond management influence.

1 Day	5 Days	1 Month	6 Months	1 Year	5 Years
-1.44%	+2.40%	+13.26%	-2.32%	+18.31%	-13.85%

Shares of Honasa Consumer Limited, the parent company of popular FMCG brands including Mamaearth, are expected to be in the spotlight following a significant promoter stake increase. Co-founder Varun Alagh acquired additional equity shares worth ₹50.00 crore through a bulk deal transaction on December 30, purchasing shares from Bengaluru-based venture capital firm Fireside Ventures.

Bulk Deal Transaction Details

The transaction involved the purchase of 18.52 lakh equity shares through a bulk deal mechanism, with each share priced at ₹270.00. This represented a minor premium of 0.60% over the previous closing price of ₹268.45 on the National Stock Exchange. The deal demonstrates continued promoter confidence in the company's growth prospects.

Parameter:	Details
Shares Acquired:	18.52 lakh equity shares
Price per Share:	₹270.00
Total Investment:	₹50.00 crore
Premium to Previous Close:	0.60%
Transaction Method:	Bulk Deal
Seller:	Fireside Ventures

Updated Shareholding Structure

Following this acquisition, there has been a notable change in the company's shareholding pattern. Varun Alagh's individual stake has increased to 32.45% from 31.88%, while Fireside Ventures' holding decreased to 1.36% from 1.93%. Prior to this transaction, Alagh held approximately 10.37 crore shares. The overall promoter group holding has strengthened with Ghazal Alagh, Varun's wife, also holding 3.06% equity as a promoter.

Shareholding Details:	Before Deal	After Deal
Varun Alagh Stake:	31.88% (10.37 crore shares)	32.45%
Fireside Ventures:	1.93% (62.90 lakh shares)	1.36% (44.38 lakh shares)
Ghazal Alagh:	3.06%	3.06%

Strong Financial Performance

Honasa Consumer demonstrated robust financial performance in the second quarter, marking a significant turnaround from the previous year. The company reported like-for-like revenue of ₹566.00 crore, reflecting 22.50% year-on-year growth, while operating revenue stood at ₹538.00 crore, up 16.00% year-on-year. The company achieved a consolidated net profit of ₹39.00 crore, compared to a net loss of ₹18.00 crore in the corresponding quarter of the previous year.

Financial Metric:	Q2 Performance	Previous Year	Growth
Operating Revenue:	₹538.00 crore	₹462.00 crore	16.00% YoY
Like-for-Like Revenue:	₹566.00 crore	-	22.50% YoY
Net Profit:	₹39.00 crore	₹18.00 crore loss	Turnaround
Sequential Profit Change:	₹39.00 crore	₹41.00 crore	-5.00% QoQ

Market Performance and Brand Portfolio

Despite strong operational performance, the stock remains 15.00% below its IPO issue price of ₹324.00 since its listing in November 2023. The stock exhibits volatility with a 1-year beta of 1.10, reflecting its sensitivity to market movements. Honasa Consumer operates a portfolio of digital-first beauty and personal care brands including Mamaearth, The Derma Co., and Aqualogica, with growth driven by focus categories and sustained product innovation.

Market Data:	Details
IPO Issue Price:	₹324.00
Discount to IPO:	-15.00%
1-Year Beta:	1.10
Listing Date:	November 2023
Key Brands:	Mamaearth, The Derma Co., Aqualogica

This bulk deal transaction represents a significant vote of confidence from the company's co-founder in the business prospects, particularly given the strong topline performance driven by growth in focus categories across the digital-first beauty and personal care company's brand portfolio.