UBS Initiates Buy Rating on Eureka Forbes with ₹640 Target Price
UBS Group AG has initiated coverage on Eureka Forbes with a Buy rating and ₹640 target price. The brokerage cites growth opportunities in the underpenetrated water purifier market (45% of revenue), expected market share gains of ~150bp through capex and R&D investments, margin expansion of ~250bp from higher-margin services, and ~18% CAGR growth in vacuum/air purifiers. UBS projects FY25-28 revenue and EBITDA CAGRs of ~13% and ~22% respectively.

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Eureka Forbes has received a Buy rating from UBS Group AG, with the global investment bank setting a target price of ₹640 for the home appliances company. The initiation comes as UBS identifies significant growth opportunities across the company's key business segments.
Water Purifier Market Opportunity
UBS highlights the substantial potential in the water purifier market, which represents 45% of Eureka Forbes' revenue. The brokerage notes that this market remains underpenetrated, presenting an inflection point for growth. The firm expects the company to capitalize on this opportunity through strategic investments.
| Business Segment | Revenue Contribution | Growth Driver |
|---|---|---|
| Water Purifiers | 45% | Market underpenetration |
| Vacuum/Air Purifiers | Not specified | ~18% CAGR expected |
| Service & Filters | Not specified | Higher-margin business |
Market Share and Margin Expansion Strategy
The investment bank anticipates that Eureka Forbes will achieve market share gains of approximately 150 basis points through focused capital expenditure and research & development initiatives. This strategic approach is expected to strengthen the company's competitive position in the home appliances sector.
UBS also projects margin expansion of around 250 basis points, driven by the company's higher-margin service and filter businesses. These segments are expected to contribute significantly to overall profitability improvements.
Growth Projections Across Segments
The brokerage forecasts strong performance in the vacuum and air purifier category, with an expected compound annual growth rate of approximately 18%. This segment represents a key growth driver for the company's diversification strategy.
| Financial Metric | FY25-28 CAGR | Key Driver |
|---|---|---|
| Revenue | ~13% | Market share gains & segment growth |
| EBITDA | ~22% | Margin expansion & higher-margin services |
Financial Outlook
UBS projects robust financial performance for Eureka Forbes over the FY25-28 period, with revenue expected to grow at a compound annual growth rate of approximately 13%. More significantly, EBITDA is anticipated to expand at around 22% CAGR, reflecting the company's focus on higher-margin business segments and operational efficiency improvements.
The combination of market share gains, margin expansion, and strong growth in key product categories forms the foundation of UBS's positive outlook on the stock, leading to the Buy recommendation with a ₹640 target price.
Historical Stock Returns for Eureka Forbes
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| -0.47% | +1.71% | -16.73% | -21.46% | -11.82% | -12.44% |


































