Credo Brands Marketing Limited has formally notified stock exchanges about an upcoming investor and analyst conference call to discuss its Q3FY26 financial performance. The company, which operates under the MUFTI brand, will present its unaudited standalone financial results for the quarter and nine months ended December 31, 2025.

Conference Call Details

The earnings call is scheduled for Tuesday, February 10, 2026 at 2:00 PM Indian Standard Time. The company has provided comprehensive access arrangements for international participants across multiple time zones.

Management Participation

The conference call will be led by senior management representatives who will present the financial results and address investor queries.

Access Information

The company has arranged multiple dial-in options to accommodate global participation. Investors and analysts can join the call through various international numbers or use the pre-registration facility.

Regulatory Compliance

The announcement was made in compliance with Regulation 30(6) of the Securities and Exchange Board of India (Listing Obligations and Disclosure Requirements) Regulations, 2015. Company Secretary and Compliance Officer Sanjay Kumar Mutha signed the official communication to BSE Limited and National Stock Exchange of India Limited on February 03, 2026.

Additional Information

For registration and queries, participants can contact Strategic Growth Advisors Pvt. Ltd. through Mr. Deven Dhruva at +91 98333 73300 or Ms. Prachi Chhugani at +91 89492 92029. The conference call details and registration link will also be available on the company's website at www.credobrands.in .

Credo Brands Marketing Limited , the company behind the popular MUFTI brand, reported a decline in revenue for Q2 and H1 FY26, citing supply chain disruptions and muted footfalls. The company, however, remains focused on its MUFTI 2.0 transformation strategy, increasing marketing spend and opening new premium flagship stores.

Financial Performance

For the second quarter of FY26, Credo Brands Marketing reported revenue of INR 164.00 crores, down from INR 186.00 crores in Q2 FY25. The half-yearly revenue for FY26 stood at INR 284.00 crores, compared to INR 310.00 crores in H1 FY25.

Despite the revenue decline, the company maintained its EBITDA margins at approximately 28%. The gross profit margin improved by 200 basis points year-on-year to approximately 59%, driven by changes in the product mix.

Key Highlights

• Supply Chain Disruptions: The company faced temporary supply chain disruptions from Bangladesh, which delayed product availability for the quarter. These goods have been dispatched in Q3, and the associated revenue is expected to flow into the next quarter.
• Increased Marketing Spend: As part of its MUFTI 2.0 transformation strategy, the company increased its marketing spend to 5% of revenue, up from 3.5% last year.
• New Store Openings: Credo Brands opened 5 new premium flagship stores, aligning with its premiumization strategy.
• Online Sales Growth: Sales through the company's website more than doubled year-on-year in H1 FY26, reflecting stronger brand salience and an enhanced omnichannel journey.

Working Capital and Inventory Management

The company's working capital days stood at 217 days for H1 FY26, an increase attributed to current market conditions and support provided to franchisees and MBO partners due to slower stock liquidation. Management assured that receivables remain fully secured through deposits and long-standing partner relationships.

Future Outlook

Kamal Khushlani, Chairman and Managing Director, stated, "We expect to see that growth. Like even in Q3, we should be higher than last year because some of the sales moved into Q3 due to supply chain issues from Bangladesh." The company anticipates a flattish growth for the current year but expects to return to a growth trajectory in the following year.

Credo Brands Marketing remains committed to its premiumization strategy, focusing on delivering an enhanced experience at the final consumer touch point rather than simply charging more. The company expects its EBITDA to remain in the range of 27% to 30% in the coming years, as previously guided.

As the company continues to implement its MUFTI 2.0 strategy, it plans to scale marketing and digital investments to increase awareness among potential consumers. Management expressed confidence in the brand's ability to bounce back to previous levels of performance in the medium term.

Investors and analysts will be closely watching the company's performance in the coming quarters to see if these strategic changes translate into renewed growth and improved financial results.