Taboola has launched a new advertising platform powered by the monetization engine behind DeeperDive, a generative AI answer engine, to help AI companies turn user queries into revenue. The platform is now available to generative AI companies, including those offering conversational AI, chatbots, and virtual assistants. This move addresses the growing need for sustainable business models within the AI ecosystem by leveraging Taboola's understanding of user behavior to serve high-intent ads. For instance, if a user asks a platform about buying a home, the system can surface a relevant mortgage advertisement, blending utility with monetization.

DeeperDive operates as a generative AI "Answer Engine" embedded across top publishers, transforming editorial content into interactive conversational experiences. It adds a monetization channel for publishers by inserting high-intent ads directly into AI-powered results pages. Realize, Taboola's performance ad platform, utilizes direct relationships with tens of thousands of advertisers to meet this demand.

The platform combines large language models, retrieval systems, and Taboola's proprietary intent graph to generate tens of millions of AI-powered answers monthly for more than 7 million users. Powered by NVIDIA accelerated computing, DeeperDive ensures high-throughput, low-latency inference at scale. This infrastructure allows Taboola to serve millions of AI interactions while optimizing answer quality, relevance, and monetization.

"Today's news is about helping build the economic layer of the AI internet," said Adam Singolda, CEO at Taboola. "The future of the internet will be increasingly conversational and agentic. While AI companies have made incredible progress building products consumers love, many are still looking for sustainable business models. Consumers won't subscribe to every AI service they use, creating a significant opportunity for advertising and commerce to help fund innovation."

Taboola will showcase this new platform at Cannes Lions 2026. The company's technology reaches approximately 600 million daily active users across top publishers like NBC News and Yahoo, as well as OEMs such as Samsung and Xiaomi.