Pomerantz LLP files GoDaddy class action over bookings miss
- Pomerantz LLP files class action lawsuit against GoDaddy over alleged securities fraud
- GoDaddy Q4 2025 bookings grew only 5%, missing analyst estimates of 7%
- Stock fell 14.28% to $79.12 after disclosure of discounted one-year domain promotions
- Investors have until October 20, 2026, to seek lead plaintiff status

*this image is generated using AI for illustrative purposes only.
Pomerantz LLP has filed a securities class action lawsuit against GoDaddy Inc. (NYSE: GDDY), joining a growing list of plaintiffs' firms urging investors to act before the October 20, 2026, lead plaintiff deadline.
The New York-based firm's filing adds to existing alerts from Kaplan Fox & Kilsheimer LLP, Rosen Law Firm, Kirby McInerney LLP, Bleichmar Fonti & Auld LLP, and other counsel. Shareholders who purchased or acquired GoDaddy securities between September 3, 2025, and February 24, 2026, are urged to secure counsel or file motions to serve as lead plaintiff by the upcoming deadline.
The Allegations and Analyst Reaction
According to the complaint, GoDaddy executives made materially false and misleading statements regarding growth strategy and average order size trends. Defendants allegedly claimed their strategy "isn’t to grow customers just for the sake of growing customers" and stated that "[w]e’ve seen the average order size go up."
These representations were contradicted by a promotion implemented during the class period focusing on short-term contracts with smaller valuations. The complaint alleges this promotion directly reduced average order size, leading to decreased total bookings and decelerated bookings growth for both the fourth quarter and full year 2025.
Specifically, defendants failed to disclose that:
- The company’s strategy of focusing on high-intent customers was not working.
- The company had implemented a promotional discount for .com domains resulting in shorter term contracts with smaller valuations.
- The promotional discount on one-year .com contracts was already having a material, negative impact on total bookings growth for the fourth quarter of 2025 and the full year 2025.
New details from Bleichmar Fonti & Auld LLP specify that GoDaddy allegedly failed to disclose it had introduced a heavily discounted $4.99 promotional offer for one-year dotcom domain contracts. This promotion contradicted public messaging that front-end discounting had been turned off.
Financial Impact and Stock Decline
The truth regarding the promotional discount was revealed on February 24, 2026, when GoDaddy issued a Form 8-K press release reporting fourth quarter and full year 2025 financial results. Key disclosures included:
- Total bookings growth sharply decelerated to 5% in the fourth quarter of 2025, down from 9% the previous quarter and missing analyst estimates of 7%.
- Bookings of $1.28 billion were reported, versus analyst estimates of $1.31 billion.
- Applications and Commerce bookings growth decelerated to approximately 11%, down from 14% in Q3.
During the associated earnings call, Chief Executive Officer Aman Bhutani mentioned for the first time that the Company had "expanded [its] go-to-market approach with a streamlined purchase experience for new domain customers." Bhutani further revealed that the Company "introduced a promotional price for dotcom domains with a one-year term" which resulted in reduced upfront bookings. Chief Financial Officer Mark McCaffrey admitted that the annual terms of the heavily adopted one-year promotional contracts impacted the Company’s bookings, noting a "reduction in our average order size of initiation related to the discount."
Additionally, the company provided 2026 guidance, including revenue of $5.195 billion to $5.275 billion, and stated it anticipated a modest impact on reported revenue growth rates for the year in both Core Platform and A&C segments as the promotional price is allocated to all products included in the initial purchase.
Wall Street Reassessment
Analyst consensus had modeled roughly 7% bookings growth for the quarter, presumptively based on management’s October 30, 2025 framework of full-year total bookings growth in line with 8% revenue growth. Following the disclosure:
- William Blair published a February 25, 2026 report titled "Surprise Promotional Activity Drives Bookings and Guidance Miss," observing that bookings "came in at 5% growth versus the Street at 7%" and that the shortfall was "largely due to a promotion GoDaddy ran for 1-year .com contracts (these are typically 3-year domain contracts), which saw outsized demand."
- Evercore ISI lowered its price target to $95 in a note titled "A More Competitive Domain?"
- UBS wrote that promotional pricing and the mix shift toward one-year terms "pressured upfront bookings and initial order size," and that "[t]he market reaction suggests skepticism around the sustainability of growth."
Barron’s reported GDDY was the worst-performing stock in the S&P 500 that day.
These disclosures caused GoDaddy’s stock price to decline from $92.30 per share on Tuesday, February 24, 2026, to a closing price of $79.12 per share on Wednesday, February 25, 2026. This represents a drop of $13.18 per share, or 14.28%, on heavier-than-usual volume.
What Now for Investors
Shareholders who purchased GoDaddy securities during the relevant period may be entitled to compensation without payment of any out-of-pocket fees or costs through a contingency fee arrangement. Investors do not need to participate actively in the case to be eligible for a recovery if they choose to take no action. A class has not yet been certified; until then, investors are not represented by counsel unless they retain one.
Key deadlines and options include:
- Lead Plaintiff Motion: Shareholders wishing to serve as lead plaintiff must file motions with the court by October 20, 2026. A lead plaintiff is a representative party acting on behalf of other class members in directing the litigation.
- Absent Class Member: Investors may remain an absent class member and do nothing at this point. An investor’s ability to share in any potential future recovery is not dependent upon serving as lead plaintiff.
To join the prospective class action or request more information, investors can contact:
- Kaplan Fox & Kilsheimer LLP: Frederic S. Fox at ffox@kaplanfox.com or Donald R. Hall at dhall@kaplanfox.com . Call (212) 329-8566. Visit www.kaplanfox.com .
- Bleichmar Fonti & Auld LLP: Visit https://www.bfalaw.com/cases/godaddy-class-action-lawsuit .
- Rosen Law Firm: Phillip Kim, Esq., at 866-767-3653 or case@rosenlegal.com . Visit https://rosenlegal.com/cases/godaddy-inc/join .
- Gainey McKenna & Egleston: Thomas J. McKenna, Esq., or Gregory M. Egleston, Esq., at (212) 983-1300 or via email at tjmckenna@gme-law.com or egleston@gme-law.com .
- Law Offices of Frank R. Cruz: By email at info@frankcruzlaw.com , by telephone at (310) 914-5007, or visit www.frankcruzlaw.com .
- Bragar Eagel & Squire, P.C.: Brandon Walker, Esq., or Melissa Fortunato, Esq., by email at investigations@bespc.com , telephone at (212) 355-4648, or by filling out their contact form.
- Pomerantz LLP: Danielle Peyton at newaction@pomlaw.com or 646-581-9980 (toll-free 888.4-POMLAW), Ext. 7980. Inquiries by email should include mailing address, telephone number, and number of shares purchased. A copy of the Complaint can be obtained at www.pomerantzlaw.com .
- Holzer & Holzer, LLC: Corey D. Holzer, Esq., at (888) 508-6832 (toll-free) or cholzer@holzerlaw.com . Visit www.holzerlaw.com/case/godaddy/ .
- Bernstein Liebhard LLP: Peter Allocco at (212) 951-2030 or pallocco@bernlieb.com . Visit https://www.bernlieb.com .
- Levi & Korsinsky LLP (SueWallSt): Joseph E. Levi, Esq., at jlevi@SueWallSt.com or (888) SueWallSt. Located at 33 Whitehall Street, 27th Floor, New York, NY 10004. Alternatively, contact Joseph E. Levi, Esq. at jlevi@levikorsinsky.com or (212) 363-7500.
- Glancy Prongay Wolke & Rotter LLP: Charles Linehan, Esq., at 310-201-9150 or shareholders@glancylaw.com . Toll-free: 888-773-9224. Visit www.glancylaw.com .
- Kessler Topaz Meltzer & Check, LLP: Jonathan Naji, Esq., at (484) 270-1453 or info@ktmc.com . Visit www.ktmc.com .
- The Portnoy Law Firm: Lesley F. Portnoy, Esq., by phone 310-692-8883 or email lesley@portnoylaw.com . Visit https://portnoylaw.com/godaddy-inc .
- Kirby McInerney LLP: Lauren Molinaro, Esq., at 212-699-1171 or investigations@kmllp.com . Visit https://www.kmllp.com .
About Kaplan Fox & Kilsheimer LLP
Kaplan Fox & Kilsheimer LLP has decades of experience in prosecuting investor class actions and actions involving violations of the Federal securities laws. Founded in 1956, the firm has spent more than 50 years prosecuting securities, antitrust, and consumer protection actions in federal and state courts nationwide, recovering more than $10 billion for clients and the classes it has represented. The firm maintains offices in New York, Oakland, California, Los Angeles, Chicago, and New Jersey.
Kaplan Fox is widely regarded as one of the nation's premier plaintiffs' securities litigation firms and has received recognition from Chambers and Partners, Benchmark Litigation, Super Lawyers, and Lawdragon. Serving as lead or co-lead counsel in many landmark cases, the firm has secured some of the largest recoveries in the history of securities litigation, including a $2.425 billion recovery on behalf of Bank of America shareholders in In re Bank of America—the largest recovery ever obtained for claims under Section 14(a) of the Securities Exchange Act—$800 million recovered for the Arkansas Teacher Retirement System and other pension funds in ATRS v. Allianz Global Investors, and a $475 million settlement in In re Merrill Lynch.
Contacting or submitting information to Kaplan Fox & Kilsheimer LLP does not create an attorney-client relationship, nor an obligation on the part of Kaplan Fox to retain you as a client.
About Bleichmar Fonti & Auld LLP
Bleichmar Fonti & Auld LLP (BFA) is a leading international law firm representing plaintiffs in securities class actions and shareholder litigation. It has been named a top plaintiff law firm by Chambers USA, The Legal 500, and ISS SCAS. BFA’s notable successes include a recovery of over $900 million in value from Tesla, Inc.’s Board of Directors, as well as $420 million from Teva Pharmaceutical Ind. Ltd.
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About Rosen Law Firm
Rosen Law Firm emphasizes its track record in securities litigation, noting that some firms issuing notices lack comparable experience. The firm states it has obtained over $1 billion for shareholders since its inception. Rosen Law Firm represents investors throughout the globe, concentrating its practice in securities class actions and shareholder derivative litigation. The firm warns that many firms issuing notices do not actually handle securities class actions but are merely middlemen that refer clients or partner with law firms that actually litigate the cases.
| Achievement | Detail |
|---|---|
| Largest Settlement | Achieved the largest ever securities class action settlement against a Chinese company |
| ISS Ranking | Ranked No. 1 by ISS Securities Class Action Services for number of settlements in 2017 |
| Consistent Performance | Ranked in the top 4 each year since 2013 |
| Recovery Amount | Recovered billions of dollars for investors; secured over $438 million in 2019 alone |
| Individual Recognition | Founding partner Laurence Rosen named a Titan of Plaintiffs' Bar by law360 in 2020 |
The firm is located at 275 Madison Avenue, 40th Floor, New York, NY 10016. It can be reached via telephone at (212) 686-1060 or toll-free at (866) 767-3653. For further updates, investors may follow the firm on LinkedIn, Twitter, or Facebook.
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About Bernstein Liebhard LLP
Since 1993, Bernstein Liebhard LLP has recovered over $3.5 billion for its clients. In addition to representing individual investors, the Firm has been retained by some of the largest public and private pension funds in the country to monitor their assets and pursue litigation on their behalf. As a result of its success litigating hundreds of class actions, the Firm has been named to The National Law Journal’s "Plaintiffs’ Hot List" thirteen times and listed in The Legal 500 for sixteen consecutive years.
ATTORNEY ADVERTISING. © 2026 Bernstein Liebhard LLP. The law firm responsible for this advertisement is Bernstein Liebhard LLP, 10 East 40th Street, New York, New York 10016, (212) 779-1414. Prior results do not guarantee or predict a similar outcome with respect to any future matter.
About Levi & Korsinsky LLP
SueWallSt is powered by Levi & Korsinsky LLP, a nationally recognized securities litigation firm that has secured hundreds of millions of dollars for aggrieved shareholders. The firm has extensive expertise representing investors in complex securities litigation and a team of over 70 employees. For seven years in a row, Levi & Korsinsky has ranked in ISS Securities Class Action Services' Top 50 Report as one of the top securities litigation firms in the United States.
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About Kessler Topaz Meltzer & Check, LLP
Kessler Topaz Meltzer & Check, LLP (KTMC) is a leading U.S. plaintiff-side law firm focused on securities-fraud class actions and global investor protection. The firm represents individual investors as well as institutions, such as major pension funds, asset managers, and international investors. KTMC has led some of the largest recoveries in securities litigation and has been recognized by peers and the legal media with numerous accolades, including being recognized in Chambers & Partners USA 2026 as a Band 1 Top Firm in Securities and Class Actions, Legal 500’s Tier 1 Rankings for Securities and M&A Litigation, The National Law Journal’s Plaintiff’s Hot List and Trailblazers in Plaintiffs' Law, BTI Consulting Group’s Honor Roll of Most Feared Law Firms, The Legal Intelligencer’s Class Action Firm of the Year, Lawdragon’s Leading Plaintiff Financial Lawyers, and Law360’s Titans of the Plaintiffs Bar. The firm operates globally with offices in Pennsylvania and California. KTMC has recovered over $25 billion for our clients and the classes they represent. The complaint in this matter was not filed by KTMC.
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About The Portnoy Law Firm
The Portnoy Law Firm represents investors in pursuing claims caused by corporate wrongdoing. The Firm’s founding partner has recovered over $5.5 billion for aggrieved investors. Attorney advertising. Prior results do not guarantee similar outcomes.
How will GoDaddy's shift toward heavily discounted one-year domain contracts impact its long-term customer retention rates and lifetime value compared to traditional three-year terms?
Will the deceleration in bookings growth and the negative market reaction to the promotional strategy lead to a sustained re-rating of GoDaddy's valuation multiples by Wall Street analysts?
What specific operational changes or strategic pivots is GoDaddy management planning to implement in 2026 to offset the revenue drag from the $4.99 promotional pricing model?

































