Prestige Consumer Healthcare acquires Breathe Right for $1.045bn
Prestige Consumer Healthcare Inc acquired the Breathe Right brand for $1.045 billion, net of $150 million in tax benefits, on June 15, 2026. Financed by cash and a new Term Loan B, the deal expands Prestige's portfolio into the nasal strip category. Breathe Right will become the company's largest brand.

*this image is generated using AI for illustrative purposes only.
Prestige Consumer Healthcare Inc has finalized the acquisition of the Breathe Right brand and certain other brands from Foundation Consumer Healthcare for $1.045 billion. The deal, closed on June 15, 2026, was executed under the terms of an asset purchase agreement initially announced on March 20, 2026. The acquisition represents a strategic expansion for Prestige into the nasal strip category, with Breathe Right becoming the company's largest brand.
The transaction value includes approximately $900 million net of anticipated tax benefits valued at $150 million. Breathe Right, established in the 1990s, is recognized as the number one brand in the nasal strip category. Prestige financed the acquisition using a combination of available cash on hand and a completed financing for a new Term Loan B.
Transaction Details
The acquisition was structured as an asset purchase agreement. The following table outlines the financial components of the deal:
| Component | Amount |
|---|---|
| Total Acquisition Cost | $1.045 billion |
| Anticipated Tax Benefits | $150 million |
| Net Cost | $900 million |
Strategic Impact
The addition of Breathe Right diversifies Prestige Consumer Healthcare's portfolio, which already includes brands such as Monistat, BC, and Clear Eyes. The company markets, sells, manufactures, and distributes consumer healthcare products across the U.S., Canada, Australia, and other international markets. This move is expected to strengthen Prestige's position in the over-the-counter healthcare sector.
How will Prestige Consumer Healthcare integrate the Breathe Right brand into its existing portfolio to maximize cross-selling opportunities?
What is the expected timeline for Prestige to realize the anticipated $150 million in tax benefits from the acquisition?
How will the new Term Loan B financing impact Prestige's leverage ratios and future borrowing capacity?

























