Popular Vehicles and Services Limited Launches JLR 3S Facility in Nagpur Through Subsidiary
Popular Vehicles and Services Limited has launched its new JLR 3S facility in Nagpur through subsidiary Popular Autoworks Pvt Ltd, effective April 1st, 2026. The ₹15 crore investment includes a premium showroom, workshop with 8 service bays capable of servicing 50 vehicles monthly, and pre-owned car section. This strategic expansion strengthens PVSL's luxury segment presence beyond southern India, serving the Vidarbha region with comprehensive JLR products and services.

*this image is generated using AI for illustrative purposes only.
Popular vehicles & services Limited has announced the commencement of operations at its new Jaguar Land Rover (JLR) 3S facility in Nagpur, Maharashtra, through its wholly owned subsidiary Popular Autoworks Pvt Ltd. The facility became operational on April 1st, 2026, marking a significant expansion in the company's luxury automotive segment presence.
Facility Specifications and Investment
The state-of-the-art facility is strategically located at MIDC, Hingna Road, Nagpur, and represents a comprehensive automotive service center integrating multiple functions under one roof. The company has made a substantial investment in establishing this premium facility.
| Parameter: | Details |
|---|---|
| Location: | MIDC, Hingna Road, Nagpur |
| Total Investment: | ₹15 crore |
| Workshop Capacity: | 8 service bays |
| Monthly Service Capacity: | 50 vehicles |
| Facility Type: | 3S (Showroom, Workshop, Pre-owned Car Section) |
Strategic Market Expansion
This launch represents Popular Vehicles and Services Limited's continued expansion beyond its traditional southern India stronghold. The Nagpur facility strengthens the company's partnership with JLR and extends premium automotive services to the Vidarbha region and surrounding areas. Nagpur's position as a major commercial and logistics hub in central India makes it a strategic location for capturing growing demand for luxury vehicles.
The expansion aligns with PVSL's broader strategy following recent growth in the luxury segment with Audi dealerships in Telangana and Andhra Pradesh. This move reinforces the company's commitment to expanding its luxury segment footprint across key urban and emerging markets.
Service Offerings and Customer Experience
The Nagpur facility will provide comprehensive JLR services to customers across the region. The integrated approach ensures seamless ownership experience through multiple touchpoints.
Key Services Include:
- Complete range of JLR products
- Genuine parts and accessories
- Comprehensive after-sales services
- Pre-owned vehicle sales and services
- Premium showroom experience
Management Commentary
Mr. Naveen Philip, Promoter and MD of Popular Vehicles and Services Limited, emphasized the strategic importance of the Nagpur launch. He highlighted the city's significance as a growing center of commerce and connectivity in central India, noting that the facility meets the highest standards of sales, service, and customer care.
The management expressed confidence in the team at Popular Autoworks being fully equipped to deliver exceptional experiences to JLR customers across the Vidarbha region, reinforcing their commitment to investing in world-class facilities, talent, and technology.
Company Background
Popular Vehicles and Services Limited operates as part of the diversified Kuttukaran Group, with over 70 years of experience in multi-brand automobile dealerships. The company has expanded its presence across seven states, operating an extensive network of 56 showrooms, 147 sales outlets and booking offices, 33 pre-owned vehicle showrooms and outlets, 168 authorized service centers, 51 retail outlets, 25 warehouses, and 10 driving schools.
Historical Stock Returns for Popular Vehicles & Services
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| -0.03% | -3.01% | -1.69% | -36.66% | -7.68% | -66.55% |
Will Popular Vehicles expand its JLR footprint to other tier-2 cities in central and northern India following the Nagpur launch?
How might the luxury vehicle market in central India respond to increased competition as more premium brands establish presence in the region?
What impact could this expansion have on Popular Vehicles' revenue mix between luxury and mass-market automotive segments over the next 2-3 years?


































