Mobavenue AI Tech Limited has been recognized as the Best DSP of the Year – India with a Gold award at the Programmatic Asia Awards 2026. Conferred by Agency Reporter on September 04, 2026, the award highlights the Mumbai-headquartered AdTech firm’s strategic emphasis on strengthening its demand-side platform (DSP) through artificial intelligence and data-driven audience intelligence. This recognition validates the company’s ability to deliver outcome-oriented digital advertising solutions that enhance engagement and optimize media deployment for businesses.

The award was announced via a disclosure under Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015, submitted to BSE Limited. Kunal Kothari, Whole Time Director & Chief Operating Officer of Mobavenue AI Tech Limited, signed the communication confirming the achievement. The filing notes that the recognition reflects the company’s continued development in programmatic media and AI-led optimization over the past year.

Strategic Focus on AI and Programmatic Capabilities

Mobavenue attributes the award to its proprietary technology platforms that enable precision targeting and efficiency in digital advertising. The company leverages AI to analyze data and audience insights, allowing it to connect high-intent consumers with relevant brands. According to management, these capabilities support measurable business outcomes across the full customer journey, moving beyond simple ad placement to performance-driven strategies.

The firm operates under its proprietary A3 framework, which spans Awareness, Acquisition, and Activation. This full-funnel approach ensures that digital growth strategies are outcome-led. By integrating AI into its DSP, Mobavenue aims to improve the precision of audience engagement and the efficiency of media spend for its clients.

Global Presence and Client Base

Headquartered in Mumbai, Mobavenue AI Tech Limited maintains a growing global presence across key markets including ASEAN, LATAM, the UK, and the USA. The company serves a diverse portfolio of more than 150 brands spanning multiple sectors such as e-commerce, BFSI, fintech, travel, OTT, gaming, healthcare, and retail. Its client base ranges from publicly listed enterprises to fast-growing digital businesses.

As an AI-powered AdTech and consumer growth company, Mobavenue enables businesses, enterprises, publishers, and large global agencies to drive measurable outcomes. The Gold award at the Programmatic Asia Awards 2026 reinforces its position in the competitive digital advertising landscape, particularly in leveraging technology to enhance advertiser ROI.

Mobavenue AI Tech Ltd has launched its proprietary Mobavenue Neural Engine, an artificial intelligence platform designed to enhance its advertising technology capabilities. The Board of Directors approved the launch of this AI intelligence layer through a Circular Resolution passed on July 20, 2026. This strategic move aims to integrate advanced AI functionalities into the company's existing proprietary technology stack, enabling marketers to move from planning to a live campaign in under 59 seconds.

In conjunction with the product launch, the board approved the adoption of a new corporate logo and tagline as part of a broader brand transformation initiative. The new visual identity features the tagline "Connecting what's next". The company stated that the implementation of the new branding will be executed in a phased manner across all its communication channels and business operations. To mark the milestone, the refreshed identity was showcased in New York's Times Square.

The Mobavenue Neural Engine is an AI intelligence layer that unifies the advertising lifecycle within a single system. It sits across Mobavenue's A³ framework of Awareness, Acquisition and Activation, empowering the company's products through four integrated capabilities: Planning, Execution, Creative Intelligence, and Conversational Reporting. The engine generates marketing plans, launches campaigns, recommends placements, and provides natural language insights.

Ishank Joshi, Founder, MD and CEO, Mobavenue AI Tech Limited, said: "Every major shift in advertising has been driven by technology. Search changed discovery, social changed distribution, programmatic changed decisioning, and AI is now changing direction by transforming advertising towards intent, intelligence, and impact. We found ourselves building for that shift long before we changed our logo."

Tejas Rathod, Founder and CTO, Mobavenue AI Tech Limited, said: "Marketing teams lose an extraordinary amount of time to fragmented workflows. We built the Neural Engine to close that gap, collapsing the lifecycle into a single intelligence layer."

Key Board Approvals

The decisions were taken pursuant to Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015. The intimation was submitted to BSE Limited, where the company is listed with the scrip code 539682. The company, formerly known as Lucent Industries Limited, is headquartered in Mumbai.