Amir Chand Jagdish Kumar (Exports) Ltd has entered a strategic collaboration with Al Tasnim Group, a leading food distribution company in the Sultanate of Oman, to distribute its Aeroplane Rice products in the region. The partnership aims to expand the availability of premium-quality rice products across the Omani market by leveraging Al Tasnim's extensive distribution network and market expertise. This collaboration marks a significant milestone in the company's international growth strategy, reinforcing its commitment to serving consumers with premium-quality rice products.

The distribution arrangement is designed to strengthen the presence of Aeroplane Brand products among consumers, retailers, and food service channels throughout the Sultanate. Aeroplane Brand, recognized for its commitment to quality and authenticity, has built a strong reputation across India and international markets. The partnership aligns with both organizations' vision of delivering superior food products while enhancing customer satisfaction and market reach.

A spokesperson from Amir Chand Jagdish Kumar (Exports) Ltd stated that the partnership represents an important step in the company's international growth strategy. The collaboration reflects the shared commitment of both companies towards quality, innovation, customer satisfaction, and sustainable business growth, further strengthening trade relations between India and the Sultanate of Oman.

About Al Tasnim Group

Al Tasnim Group is one of the Sultanate of Oman's leading diversified business conglomerates. Its operations span across construction, infrastructure, mining, manufacturing, building materials, food & agro diverse retail, wholesale, and food service sectors, logistics, and industrial services.

Amir Chand Jagdish Kumar (Exports) Ltd has appointed M/s. Collective Artists Network as its official celebrity engagement partner to onboard Bollywood and Tollywood talent. This strategic collaboration is aimed at strengthening brand visibility, enhancing consumer engagement, and supporting the company's long-term growth and market expansion initiatives. The partnership reflects the company's commitment to connecting with consumers through impactful celebrity-led campaigns as it expands its presence in domestic and international markets.

Under the agreement, M/s. Collective Artists Network will support the company in identifying, negotiating, and onboarding leading celebrities, actors, influencers, and public personalities. These efforts will focus on brand-building and marketing initiatives across India and international markets. The company expects these partnerships to reinforce the values of quality, trust, and innovation associated with its brands.

The disclosure was made to the exchanges pursuant to regulation 30 of the Securities and Exchange Board of India (Listing Obligations and Disclosure Requirements) Regulations, 2015. The company, a leading exporter and marketer of premium FMCG products, operates as a Super Star Trading House and is an ISO 22000:2018 certified organization.