Upwork launches Claude Connector to link AI tools with expert talent
Upwork Inc. has launched the Upwork Claude Connector, an app within Anthropic's Claude that connects businesses with over 18 million professionals. The integration allows users to receive talent recommendations and create job posts without leaving the AI environment. This follows the earlier launch of an Upwork app for ChatGPT.

*this image is generated using AI for illustrative purposes only.
Upwork Inc. announced the launch of the Upwork Claude Connector, a new application integrated into Anthropic's Claude designed to connect businesses with expert talent the moment a project takes shape. The tool aims to bridge the gap between AI-driven project planning and the human expertise required to execute those plans, addressing the growing demand for freelancer hiring tied to AI initiatives.
According to Upwork research, 74% of small and medium-sized businesses (SMBs) plan to increase freelancer hiring in the near term, with much of this growth driven by AI-related projects. The Upwork Claude Connector allows users to describe a project and immediately receive a shortlist of recommended talent from the Upwork Marketplace's pool of more than 18 million professionals across 130 categories of work.
"AI is changing how businesses plan and kick off work. But quality outcomes still depend on human expertise," said Peter Sanborn, chief business officer at Upwork Inc. "Putting Upwork inside Claude closes the gap between where work gets started and the talent that can bring it to life."
The integration enables users to create job posts through the conversation interface and proceed to hire on Upwork, where Uma, Upwork's AI work agent, assists in managing the project to completion. The system supports prompts for various use cases, such as finding data analysts for AI systems or sourcing automation experts for finance teams.
This development follows the April launch of an Upwork app for ChatGPT and is part of the company's strategy to expand access to talent within the tools where ideas originate. All Claude users can connect the Upwork app immediately to utilize the new functionality.
| Feature | Description |
|---|---|
| Integration | Upwork Claude Connector app within Anthropic's Claude |
| Talent Pool | More than 18 million professionals across 130 categories |
| Functionality | Talent shortlisting and job post creation |
| AI Agent | Uma assists in project management post-hire |
Will this integration accelerate the trend of businesses replacing full-time employees with on-demand talent for AI-specific tasks?
How might the success of the Claude Connector influence Upwork's partnerships with other major AI model providers?
What measures are in place to ensure the quality and reliability of talent shortlisted by AI versus traditional search methods?

























