Tasty Bite Eatables Limited (TBEL) has made a significant move into the B2C segment with the launch of its new consumer brand, CHEFFIN, on Amazon's e-commerce platform. The company officially introduced five ready-to-cook meal kits on August 25, 2025, targeting the domestic Indian market and urban working households seeking convenient, high-quality meals at home.

Product Range

The CHEFFIN brand debuts with a range of five ready-to-cook meal kits inspired by North Indian cuisine:

1. Dal Makhani Kit
2. Butter Chicken Kit
3. Chicken Tikka Masala Kit
4. Kadhai Veg Kit
5. Shahi Paneer Kit

These kits are designed to deliver restaurant-style taste while providing the satisfaction of home cooking.

Strategic Expansion

This launch represents a strategic expansion for Tasty Bite Eatables Limited, marking its entry into the fast-growing ready-to-cook category in India. The move is part of TBEL's transformative journey to strengthen its B2C presence in the domestic market and capitalize on the increasing demand for convenient, high-quality meal solutions.

Market Insights

TBEL's decision to introduce CHEFFIN is rooted in consumer insights that indicate a growing preference for restaurant-style meals that can be easily prepared at home. The company aims to cater to the needs of urban working households who seek a balance between convenience and the joy of cooking.

E-commerce Strategy

By choosing Amazon as the launch platform for CHEFFIN, Tasty Bite Eatables Limited is leveraging the power of e-commerce to reach its target audience. This digital-first approach allows the company to tap into the online shopping habits of urban Indian consumers.

Company's Vision

Vimal Tank, Company Secretary & Compliance Officer of Tasty Bite Eatables Limited, stated in the official intimation to the stock exchanges, "CHEFFIN strengthens TBEL's position in India's growing packaged food sector and represents a milestone in our journey to build trusted consumer brands."

The launch of CHEFFIN aligns with TBEL's vision to empower consumers to create meals that meet their expectations, with the brand's tagline suggesting that "with the right tools & knowledge, anyone can unleash their inner chef."

As Tasty Bite Eatables Limited ventures into this new product category, it aims to transform the way urban India approaches home cooking, combining authenticity, convenience, and culinary empowerment in its CHEFFIN range of ready-to-cook meal kits.

Tasty Bite Eatables Limited , a prominent player in the ready-to-eat food industry, has announced its unaudited financial results for the first quarter, reporting a significant turnaround in its performance.

Financial Highlights

• Net Profit: 82.00 million rupees, compared to a loss of 37.00 million rupees in the same period last year
• Revenue: Grew to 1.20 billion rupees from 850.00 million rupees year-over-year
• EBITDA: Increased substantially to 158.00 million rupees from 17.00 million rupees
• EBITDA Margin: Improved to 13.07% from 1.99% in the previous year

Board Meeting Details

The company's Board of Directors convened to review and approve the financial performance. The board meeting was held at the company's registered office located at 201/202, Mayfair Tower, Wakdewadi, Shivaji Nagar, Pune. The meeting commenced at 2:00 p.m. IST and concluded at 5:30 p.m. IST.

Key Highlights

• The Board of Directors approved the unaudited financial results for the quarter.
• A Limited Review Report accompanied the financial results, providing an independent assessment of the company's financial statements.
• The approval is in compliance with Regulation 30 and Regulation 33 of the SEBI (Listing Obligations & Disclosure Requirements) Regulations, 2015.

Regulatory Compliance

Following the board meeting, Tasty Bite Eatables Limited promptly submitted the approved unaudited financial results to both the BSE (Bombay Stock Exchange) and NSE (National Stock Exchange) as mandated by SEBI regulations. This timely disclosure ensures transparency and keeps investors and stakeholders informed about the company's financial performance.

Stock Information

Investors and market participants can find Tasty Bite Eatables Limited listed on the following exchanges:

Tasty Bite Eatables Limited's strong financial performance in this quarter demonstrates a significant improvement in its operations and profitability. The company continues to maintain its commitment to corporate governance and timely disclosure of financial information, reinforcing investor confidence in the company's operations and management.