Maruti Suzuki India Limited has announced the commencement of exports for its premium SUV VICTORIS, marking a significant milestone in the company's global expansion strategy. The automaker shipped over 450 vehicles from Mundra and Pipavav ports on January 16, 2026, targeting international markets where the SUV will be sold under the global brand name 'Across'.

Export Strategy and Market Coverage

The company has outlined an ambitious export plan for VICTORIS, targeting over 100 countries and regions worldwide. The strategic focus areas for these exports include Latin America, Middle East, and Africa, representing key growth markets for the Indian automaker.

Strong Export Performance Track Record

Mr. Hisashi Takeuchi, Managing Director & CEO of Maruti Suzuki India Limited, highlighted the company's exceptional export growth trajectory. In calendar year 2025, Maruti Suzuki exported over 3.90 lakh vehicles, securing its position as India's number one passenger vehicle exporter for the fifth consecutive year.

The company's export performance has significantly outpaced industry growth over the past five years. From CY2020 to CY2025, while the rest of the industry grew by 1.43 times, Maruti Suzuki's exports expanded by 4.67 times, demonstrating the company's competitive advantage in international markets.

VICTORIS: Global Safety and Recognition

VICTORIS has established strong global safety credentials, earning 5-star safety ratings from both Global NCAP and Bharat NCAP. The SUV was also showcased to international audiences at the Japan Mobility Show 2025, reinforcing its global appeal and market readiness.

The premium SUV embodies the brand's 'Got It All' philosophy, combining intelligent technology and indulgent comfort with futuristic styling. Since its introduction in India in September 2025, VICTORIS has gained significant popularity and recently won the coveted Indian Car of the Year (ICOTY) 2026 award.

Make in India, Make for the World Vision

The VICTORIS export initiative aligns with Maruti Suzuki's broader vision of 'Make in India, Make for the World'. The year 2025 also marked the company's re-entry into European markets with the launch of exports of its first Battery Electric Vehicle, e VITARA, showcasing the company's commitment to expanding its global footprint across different vehicle segments.

The addition of VICTORIS to the export portfolio is expected to further strengthen Maruti Suzuki's international presence and support its ambitious export targets in the coming years.

Maruti Suzuki India has launched its global export initiative for the premium 'Across' SUV, marking a significant expansion in the company's international operations. The automaker has begun shipping this premium vehicle to more than 100 countries worldwide, demonstrating its commitment to strengthening its global presence.

Export Operations and Market Reach

The company has successfully shipped 450 units of the 'Across' SUV as part of its initial export phase. This development represents Maruti Suzuki's strategic move to diversify its market presence beyond domestic boundaries and tap into the growing global demand for premium SUVs.

Safety Recognition and Standards

The 'Across' SUV has achieved remarkable recognition in safety standards, earning 5-star safety ratings from two prominent testing organizations. The vehicle has been awarded top ratings by both Global NCAP (New Car Assessment Programme) and Bharat NCAP, India's indigenous vehicle safety assessment program.

These dual 5-star safety certifications underscore the vehicle's robust safety features and engineering excellence, positioning it competitively in international markets where safety standards are paramount for consumer acceptance.

Strategic Market Positioning

The export of the 'Across' SUV represents Maruti Suzuki's entry into the premium SUV segment for international markets. The combination of premium positioning and superior safety ratings creates a strong value proposition for global consumers seeking reliable and safe vehicles.

This initiative aligns with the company's broader strategy to expand its product portfolio in international markets while leveraging its manufacturing capabilities and quality standards to compete in the global automotive landscape.