Aequitas Investment Consultancy CIO Siddhartha Bhaiya Passes Away at 47
Siddhartha Bhaiya, the 47-year-old Managing Director and CIO of Aequitas Investment Consultancy, passed away on December 31 due to cardiac arrest while vacationing in New Zealand. A chartered accountant and contrarian investment specialist, he founded Aequitas in 2012 and grew its AUM from ₹10.00 crore in 2013 to over ₹7,700.00 crore. Known for his bold investment approach and focus on generating alpha through small-cap and contrarian strategies, Bhaiya had over a decade of experience in asset management, including roles at Nippon India Mutual Fund, Stratcap Securities, and other financial institutions.

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The Indian investment management industry mourns the loss of Siddhartha Bhaiya, Managing Director and Chief Investment Officer of Aequitas Investment Consultancy, who passed away on December 31 due to cardiac arrest during a family vacation in New Zealand. He was 47 years old.
Leadership and Vision at Aequitas
Bhaiya was described as "the driving force behind Aequitas" by the investment firm in a note to investors. The company emphasized that he was not only a visionary investor but also a builder of institutions. His approach prioritized generating returns over building assets under management, viewing AUM growth as a natural byproduct of performance.
The firm's growth trajectory under his leadership demonstrates his investment philosophy's effectiveness:
| Parameter: | Details |
|---|---|
| Founding Year: | 2012 |
| Initial AUM (2013): | ₹10.00 crore |
| Current AUM: | Over ₹7,700.00 crore |
| Investment Focus: | Small-cap and contrarian strategies |
Investment Philosophy and Approach
A chartered accountant by qualification, Bhaiya founded Aequitas in 2012 with the mission "to break free from the conventional ways of wealth generation" for investors. He was known for taking bold bets in his pursuit of multibagger stocks and generating alpha for investors. His contrarian approach to investing was evident in his recent social media activity, where he posted on LinkedIn just three weeks before his passing: "The market PE doesn't matter. The valuations of your portfolio matters."
According to Aequitas, Bhaiya's "ability to combine rigorous analysis with clarity of purpose shaped Aequitas into a distinctive organisation grounded in strong values, robust processes and a culture of accountability."
Professional Background
Before founding Aequitas, Bhaiya had accumulated over a decade of experience in the asset management industry. His LinkedIn profile indicated he served as one of the youngest fund managers at the portfolio management services division of Nippon India Mutual Fund. His professional journey also included positions at:
- Stratcap Securities
- Principal PNB AMC
- Reliance Capital Asset Management
Industry Recognition
Bhaiya's impact on the investment community extended beyond his firm's performance. Harsh Gupta Madhusudan, Fund Manager at Ionic Asset by Angel One, shared his condolences on social media platform X, describing Bhaiya as "an independent minded and genuinely contrarian investor and entrepreneur" who was "very health conscious" and "regular at the gym."
The sudden loss of Siddhartha Bhaiya represents a significant blow to India's investment management industry, particularly in the small-cap and contrarian investment space where he had established a distinctive presence through Aequitas Investment Consultancy.



























