Urban Company Shares Soar, Nearing 100% Gain from IPO Price

1 min read Updated on 22 Sept 2025, 11:48 AM

Reviewed by

Riya DScanX News Team

Overview

Urban Company's stock continues its impressive run, rising 5% on Monday to reach an intraday high of ₹201.18, approaching a 100% return from its IPO price of ₹103. The stock debuted with a 62% premium and has shown consistent gains, closing at ₹193.60 on Monday. High trading volumes indicate strong investor interest, with 8 crore shares traded valued at over ₹1,500 crore in just two hours on Monday. CEO Abhiraj Bhal envisions the company becoming 'the operating system for your home,' highlighting its focus on revolutionizing the home services industry.

*this image is generated using AI for illustrative purposes only.

Urban Company, the home services marketplace, continues to impress investors as its shares surge in the stock market. The company's stock price has shown remarkable growth since its initial public offering (IPO), nearly doubling in value over just four trading sessions.

Strong Performance Continues

On Monday, Urban Company's shares maintained their upward trajectory, rising by 5% and reaching an intraday high of ₹201.18. This performance brings the stock tantalizingly close to the ₹206 level, which would represent a 100% return from its IPO price of ₹103.

IPO Success and Subsequent Gains

The company's market debut was met with enthusiasm, as shares opened with a 62% premium to the issue price. This strong start was followed by continued investor interest, with the stock advancing 2% on Thursday and an impressive 9% on Friday.

High Trading Volumes

Investor excitement is evident in the elevated trading volumes:

Day	Shares Traded	Value Traded
Monday (2 hours)	8.00 crore	Over ₹1,500.00 crore
Friday	13.00 crore	-
Debut Day	19.00 crore	-

Closing Price

At the end of Monday's trading session, Urban Company shares closed 4.8% higher at ₹193.60, further solidifying the stock's strong performance.

Company Vision

Urban Company's CEO, Abhiraj Bhal, articulated the company's ambitious vision, describing it as becoming "the operating system for your home." This statement underscores the company's focus on revolutionizing the home services industry through its technology-driven platform.

The remarkable performance of Urban Company's shares in its first few days of trading reflects strong investor confidence in the company's business model and growth prospects in the home services sector.

Addressing Negative Connotations

Bhal acknowledged that the company had underestimated the negative connotations associated with the term 'maid'. He explained that customers felt the word conflicted with Urban Company's core mission of championing labor dignity. This realization prompted the company to take swift action and rename the service.

Responsive to Feedback

The CEO emphasized Urban Company's commitment to being receptive to feedback from both customers and service providers. Bhal stated that the company's focus is on addressing fundamental issues rather than merely responding to specific complaints. This approach demonstrates Urban Company's dedication to continuous improvement and maintaining a positive relationship with its stakeholders.

History of Rebranding

This isn't the first time Urban Company has undergone a rebranding exercise. Bhal drew parallels to the company's earlier decision to change its name from 'Urban Clap' to 'Urban Company'. The previous rebranding was also motivated by concerns about negative connotations associated with the original name.

Strategic Decisions

Bhal also shed light on some of the strategic decisions that have shaped Urban Company's journey. He highlighted a pivotal moment in 2016 when the company decided to shut down its open marketplace business. This decision allowed Urban Company to focus on the growing beauty segment, which Bhal described as a defining moment for the company.

Commitment to Dignity and Growth

The recent rebranding from 'Insta Maids' to 'Insta Help' underscores Urban Company's commitment to maintaining dignity in labor and its responsiveness to societal concerns. By making this change, the company aims to align its service names more closely with its mission and values.

As Urban Company continues to evolve, this rebranding effort demonstrates the company's adaptability and willingness to listen to its customers and service providers. The move is likely to strengthen the company's position in the home services market while reinforcing its commitment to respect and dignity for all stakeholders involved.