Barclays raises Hims & Hers target to $39 on GLP-1 trends
Barclays analyst Glen Santangelo maintained an Overweight rating on Hims & Hers Health and increased the price target to $39 from $29, citing improving GLP-1 trends and data following a partnership with Novo Nordisk. Website traffic and transaction data showed significant growth in April and May. The stock is trading above key moving averages but remains below a death cross from December 2025.

*this image is generated using AI for illustrative purposes only.
Hims & Hers Health Inc shares climbed after Barclays analyst Glen Santangelo reiterated an Overweight rating and lifted the price target to $39 from $29. The revised target reflects increased confidence in the company's growth trajectory, driven by improving trends in the GLP-1 segment following a partnership with Novo Nordisk A/S on March 9, 2026.
Barclays Expects Renewed Strength In GLP-1 Segment
Barclays highlighted proprietary data showing improving demand signals. Website traffic rose 12% year-over-year in April and 35% year-over-year in May. Barclaycard data indicated a 16% month-over-month increase in transactions during May, while total spending climbed 14% month-over-month.
Rating and Price Target
The analyst's decision to raise the price target suggests a stronger bullish stance on the stock's performance. The Overweight rating implies that the stock is expected to outperform the broader market or its sector peers.
| Metric | Value |
|---|---|
| Rating | Overweight |
| Previous Price Target | $29 |
| New Price Target | $39 |
HIMS Stock: Key Levels And Momentum
Hims & Hers continues to trade well above its short-term trend markers. The stock sits about 30% above the 20-day simple moving average at $27.08 and roughly 34% above the 50-day simple moving average at $26.32. It also trades about 5% above the 200-day simple moving average at $33.39.
Momentum signals remain constructive, with the MACD positioned above its signal line and a positive histogram reflecting strengthening buying pressure. However, the stock is recovering from a difficult twelve-month stretch where it fell 42.39%, and it continues to trade under the influence of a death cross that appeared in December 2025.
- Key Resistance: $36.50 — A nearby pivot zone where sellers have previously stepped in.
- Key Support: $33.00 — A short-term floor near the 200-day region.
Hims & Hers shares were up 9.94% at $35.06 at the time of publication.
How will the Novo Nordisk partnership impact Hims & Hers' profit margins given the potential costs associated with GLP-1 inventory?
Can the current surge in website traffic and transaction volume be sustained once the initial novelty of the partnership wears off?
What competitive strategies might rival telehealth providers deploy to counter Hims & Hers' strengthened position in the GLP-1 market?

























