JPMorgan Chase to Replace Goldman Sachs as Apple Credit Card Partner in Major Portfolio Transfer
JPMorgan Chase will replace Goldman Sachs as Apple's credit card partner in a two-year transition involving approximately $20 billion in outstanding balances. Goldman will boost Q4 earnings by 46 cents per share and release $2.48 billion in loan reserves, but faces a $2.26 billion net revenue hit from portfolio markdowns. The deal marks Goldman's exit from consumer banking after losing over $7 billion since 2020, allowing the bank to refocus on core Wall Street operations.

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JPMorgan Chase & Co. will replace Goldman Sachs Group Inc. as the partner for Apple Inc.'s credit card business, marking a significant shift in the consumer finance landscape. The portfolio transfer, announced Wednesday, is expected to occur over approximately two years and represents Goldman's exit from a costly consumer banking venture.
Financial Impact on Goldman Sachs
The deal presents a mixed financial picture for Goldman Sachs, delivering both immediate benefits and substantial costs. The arrangement will provide a notable boost to the bank's fourth-quarter performance while facilitating its strategic retreat from consumer finance.
| Financial Impact: | Amount |
|---|---|
| Q4 Earnings Per Share Boost: | 46 cents |
| Loan Loss Reserves Released: | ₹20,74,80,00,000 ($2.48 billion) |
| Net Revenue Hit: | ₹18,89,10,00,000 ($2.26 billion) |
| Additional Related Expenses: | ₹31,78,00,000 ($38 million) |
The $2.48 billion release in loan loss reserves will be substantially offset by a $2.26 billion reduction in net revenue as Goldman marks down the outstanding credit card loan portfolio and terminates contractual obligations.
Goldman's Consumer Banking Retreat
Goldman Sachs Chief Executive Officer David Solomon emphasized the bank's strategic refocus on core businesses. "We look forward to continuing to support our customers during the transition to a new issuer as we focus on advancing the strategy we laid out for our core franchises," Solomon stated, referring to investment banking, markets, and asset management operations.
The retreat from consumer banking comes after significant losses, with analysts at RBC Capital Markets noting that Goldman lost more than $7 billion before taxes since the beginning of 2020 on consumer-lending businesses. This costly foray had attracted mounting skepticism from both shareholders and employees.
Transaction Details and Market Position
The JPMorgan deal involves substantial portfolio assets and maintains existing partnerships where beneficial for Apple's ecosystem.
| Transaction Parameter: | Details |
|---|---|
| Outstanding Card Balances: | ~₹1,67,20,00,00,000 ($20 billion) |
| Portfolio Discount: | >₹8,36,00,00,000 ($1 billion) |
| Payment Network Partner: | Mastercard Inc. (unchanged) |
| Transfer Timeline: | Approximately 2 years |
Mastercard Inc. will continue as the payment-network partner for the credit card, ensuring continuity in the payment processing infrastructure. Apple had previously explored partnerships with other potential lenders, including Synchrony Financial and Capital One Financial Corp.
Strategic Implications
Apple continues to demonstrate confidence in consumer-focused financial services, maintaining its dominant position in the digital-wallet space. Allison Beer, JPMorgan's head of cards and connected commerce, praised the partnership opportunity: "Apple is an iconic brand recognized globally for its innovation, design excellence and commitment to delivering exceptional customer experiences."
The transition represents JPMorgan's expansion in the consumer credit card market while allowing Goldman to concentrate resources on its traditional Wall Street strengths. This strategic realignment reflects broader industry trends as financial institutions reassess their consumer banking strategies and focus on core competencies.


























