Indian Exporters Can Help New Zealand Reduce China Dependence: GTRI Report
A Global Trade Research Initiative (GTRI) report highlights significant opportunities for Indian exporters to increase shipments to New Zealand across multiple sectors. New Zealand imports over $10 billion from China compared to just $711 million from India, despite a bilateral free trade agreement. Key sectors with growth potential include food processing, petroleum, pharmaceuticals, electronics, and automotive. The report suggests that India can help New Zealand reduce its heavy dependence on Chinese imports by targeting these underserved markets.

*this image is generated using AI for illustrative purposes only.
A new report by the Global Trade Research Initiative (GTRI) think tank suggests that Indian exporters across multiple sectors have significant untapped potential to increase shipments to New Zealand while helping the island nation reduce its heavy dependence on Chinese imports. The analysis reveals stark disparities in trade volumes that present substantial opportunities for Indian businesses.
Trade Imbalance Highlights Opportunity
The scale of the opportunity becomes clear when examining New Zealand's import patterns. New Zealand imported goods worth over $10.00 billion from China compared to just $711.00 million from India, out of total imports of $50.00 billion. This massive gap exists despite a bilateral free trade agreement between India and New Zealand.
| Import Source | Value (USD Billion) | Share of Total Imports |
|---|---|---|
| China | 10.00+ | 20%+ |
| India | 0.71 | 1.4% |
| Total NZ Imports | 50.00 | 100% |
Sector-Wise Export Opportunities
Food and Agriculture Products
The food processing sector presents immediate opportunities for Indian exporters:
- Bakery products: India's global exports are $602.00 million. New Zealand imports around $250.00 million annually, but India supplies only $6.50 million compared to China's $21.00 million.
- Food preparations: India exports $817.00 million globally, and New Zealand imports $455.00 million, yet India's share stands at just $7.70 million.
- Oil-cake and animal feed preparations: India's global exports range from $382.00 million to $507.00 million. New Zealand's imports are $340.00 million to $379.00 million, but India's exports remain negligible at $0.10 million to $5.00 million.
Energy and Industrial Products
The petroleum sector shows perhaps the most dramatic underutilization:
| Product Category | India Global Exports | NZ Total Imports | India to NZ | China to NZ |
|---|---|---|---|---|
| Refined Petroleum | $69.20 billion | $6.10 billion | $2.30 million | $181.00 million |
| Aluminium Oxide | $1.10 billion | $255.00 million | $0.20 million | N/A |
Pharmaceuticals and Healthcare
India's pharmaceutical strength remains underutilized in the New Zealand market:
- Medicines: India's global exports reach $20.60 billion. New Zealand imports nearly $962.00 million worth of medicines. However, India supplies only $75.00 million compared to China's $9.60 million in this category.
- Biologicals and vaccines: India exports $1.60 billion globally, and New Zealand imports $328.00 million, yet India exports only $5.20 million to the island nation.
Electronics and Automotive Sectors
The technology and automotive sectors reveal similar gaps:
- Telecom equipment: India's global exports exceed $21.70 billion. New Zealand imports $1.30 billion, but India supplies only $7.60 million compared to China's $707.00 million.
- Passenger vehicles: India exports $6.90 billion globally. New Zealand imports $3.10 billion. However, India supplies just $26.60 million compared to $261.00 million from China.
- Auto parts: India's global exports exceed $7.40 billion, but shipments to New Zealand are only $2.90 million against China's $69.50 million.
Strategic Recommendations
GTRI founder Ajay Srivastava noted that many of these sectors show minimal Chinese competition, suggesting untapped markets rather than ones blocked by entrenched suppliers. The report emphasizes that for India, the challenge involves pairing the existing FTA with targeted export promotion, standards cooperation, regulatory facilitation, and logistics support.
The identified sectors with potential include:
- Processed foods and agri-linked products
- Petroleum products and industrial chemicals
- Pharmaceuticals and healthcare
- Plastics and rubber goods
- Textiles and apparel
- Electronics and electrical equipment
- Automobiles and transport equipment
- Aerospace manufacturing
- Furniture and lighting products
The GTRI report reveals massive untapped potential for Indian exporters in New Zealand across agriculture, pharma, electronics, and auto sectors, with opportunities to reduce NZ's $10 billion China import dependence. This comprehensive analysis underscores the significant scope for Indian businesses to expand their presence in the New Zealand market while helping the country diversify its import sources.



























