boAt Teams Up with Indian Startup HrdWyr for Homegrown Chip in Premium TWS Cases

In a significant move towards technological self-reliance, boAt, a leading Indian consumer electronics brand, has announced a groundbreaking collaboration with semiconductor startup HrdWyr. The partnership aims to develop the Indus 1011 chip, a fully India-designed semiconductor for boAt's upcoming premium True Wireless Stereo (TWS) charging cases, set to launch in early 2024.

Made in India, for India

The Indus 1011 chip represents a major milestone in India's semiconductor industry, showcasing the country's growing capabilities across the entire value chain. From design to manufacturing, the project has been executed domestically, with Tata Electronics providing crucial support in assembly, packaging, and testing.

Innovative Features

HrdWyr, leveraging data-first principles, has developed the chip with a focus on next-generation Artificial Intelligence System-on-Chips (AISoCs). The Indus 1011 boasts:

• Intelligent battery management innovations
• Low-power performance
• Enhanced reliability

These features are particularly crucial for TWS charging cases.

Strategic Shift

This collaboration marks a strategic pivot for boAt, moving away from reliance on global chipset players to supporting homegrown startups. By partnering with HrdWyr, boAt is:

• Fostering local innovation
• Ensuring products are tailored to Indian consumers' specific needs

Synergistic Collaboration

The partnership highlights a synergistic approach:

• boAt provides valuable consumer insights
• HrdWyr translates these insights into tangible chip features through new IP development

This consumer-centric approach is expected to result in TWS charging cases optimized for the Indian market.

Boosting India's Semiconductor Ecosystem

This initiative aligns with India's push to become a global hub for semiconductor design and manufacturing. The collaboration between boAt and HrdWyr demonstrates that Indian companies can effectively work together across different stages of the semiconductor value chain, setting a precedent for future innovations in the country's tech sector.

The launch of the premium TWS charging cases featuring the Indus 1011 chip is anticipated in early 2024. This development not only promises enhanced performance for boAt's products but also represents a significant step forward for India's technological self-reliance and innovation in the consumer electronics space.