Angel One Partners with LivWell to Launch Digital-First Life Insurance Venture
Angel One Limited announced a strategic partnership with LivWell Holding Company PTE Limited to establish a digital-first life insurance company in India. Angel One will hold a 26% stake, with LivWell holding 74%. The joint venture plans a capital infusion of ₹4.00 billion, with Angel One's investment capped at ₹1.04 billion. The partnership aims to address India's 83% insurance protection gap, focusing on young earners aged 26-35. The proposed company will operate on a digital-first architecture, leveraging technology for automation and personalization. This move aligns with Angel One's strategy to diversify revenue streams and expand its financial services portfolio.

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Angel One Limited , a leading Indian FinTech platform, has announced a strategic partnership with LivWell Holding Company PTE Limited to establish a digital-first life insurance company in India. This joint venture, subject to regulatory approvals, marks Angel One's entry into the life insurance sector and represents a significant expansion of its financial services portfolio.
Key Details of the Joint Venture
- Angel One will hold a 26% stake in the proposed company, while LivWell will hold the remaining 74%.
- The joint venture plans a capital infusion of ₹4.00 billion, with Angel One's investment capped at approximately ₹1.04 billion.
- The new entity will be classified as an associate company of Angel One Limited.
Addressing India's Insurance Gap
The partnership aims to tackle India's substantial insurance protection gap, which currently exceeds 83%. By leveraging technology and trust, the joint venture intends to make life insurance more accessible, affordable, and aligned with real-life needs, particularly for young earners aged 26-35.
Ambarish Kenghe, Group CEO at Angel One Limited, emphasized the importance of this move: "As India embraces digital financial services, insurance too must be accessible, transparent and seamlessly delivered through trusted platforms. This partnership also deepens our offerings across the financial lifecycle— bringing us closer to delivering a seamless, end-to-end experience across savings, investing and protection."
Digital-First Approach
The proposed life insurance company will operate on a digital-first architecture, utilizing tech-driven automation and personalization to simplify the insurance process. This approach aligns with Angel One's existing digital-centric strategy in its broking and financial services offerings.
Leadership and Expertise
The joint venture will benefit from LivWell's extensive insurance and financial expertise:
- Wilf Blackburn, former Regional CEO of Prudential Asia, is proposed to chair the venture.
- Nikhil Verma, former Deputy CEO of Aviva Vietnam, is set to lead as CEO.
LivWell brings experience from its operations in Vietnam, where it has demonstrated the potential of embedded, digital-first insurance models.
Market Opportunity
With India's life insurance sector poised for high growth, driven by the government's vision of 'Insurance for All by 2047', this partnership is well-positioned to capitalize on the expanding market. The joint venture aims to bridge the protection gap by offering simpler, more accessible, and easier-to-comprehend life cover options.
Strategic Fit for Angel One
For Angel One, this venture represents another milestone in its journey to become a full-stack financial services powerhouse. It complements the company's existing offerings in broking, advisory, margin funding, wealth and asset management, and distribution of various financial products.
The move into life insurance aligns with Angel One's strategy of diversifying its revenue streams and deepening its relationship with its customer base of over 32 million clients.
As the joint venture progresses through the regulatory approval process, it has the potential to significantly impact India's insurance landscape, bringing innovative, tech-driven solutions to a traditionally underserved market.
Historical Stock Returns for Angel One
1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
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-1.20% | -5.53% | -13.31% | +3.67% | +14.85% | +831.76% |