Novus Loyalty reported a 22% increase in revenue to ₹127 crore for the financial year ended March 31, 2026, driven by the maturation of its loyalty programs. Profit after tax (PAT) surged 150% to ₹9.28 crore, while EBITDA grew 120% to ₹12.33 crore. The company improved its EBITDA margin to 9.68% and PAT margin to 7.29%, signaling strong operational leverage as client programs mature beyond the initial three-year mark.

The company’s growth strategy focuses on four revenue verticals: technology, redemption, merchant promotions, and digital vouchers. Management emphasized that technology and merchant promotions yield higher net revenue due to the absence of direct procurement costs. Novus Loyalty currently processes over 50 crore transactions monthly for more than 4 crore end customers across 100+ enterprise clients.

Financial Performance FY26

The company achieved significant margin expansion during the year, attributed to a shift in revenue mix towards higher-margin technology services. The following table details the financial metrics for the year ended March 31, 2026:

Strategic Expansion and Utilization of Funds

Following its IPO in March 2026, which raised approximately ₹60 crore, Novus Loyalty plans to deploy capital into sales, marketing, and product development. The company has allocated approximately ₹11-12 crore for business expansion, with 50% expected to be utilized in the current fiscal year. A key focus is international expansion, targeting the MENA region, Africa, the US, and Australia, where technology margins are higher.

The company is establishing a wholly-owned subsidiary in the UAE and has onboarded two partners in the African region. Additionally, Novus Loyalty is actively pursuing small acquisitions of marketing agencies in the US and Australia to accelerate market entry and secure local liability insurance requirements. International revenue, which stood at approximately ₹3.3 crore in FY26, is expected to at least double in the current fiscal year.

Operational Highlights and Outlook

Novus Loyalty’s platform supports both SaaS and on-premise deployment models, catering to banking and retail clients. The company holds ISO, CMMI, and PCI DSS certifications, enabling it to handle sensitive transactional data. Recent client wins include an ₹88 crore order from Central Bank and a ₹4 crore technology contract with the Bank of Abyssinia.

Management expects revenue growth to exceed 20% in FY27, supported by the full deployment of IPO proceeds and the maturation of recently onboarded client programs. The company is also developing AI layers within its product to reduce reliance on consultation services and enhance campaign automation.

Novus Loyalty reported a revenue from operations of ₹1,274.20 crore for the financial year ended March 31, 2026, compared to ₹1,046.25 crore in the previous year. The company posted a net profit of ₹92.85 crore for the period, a significant increase from the ₹37.36 crore recorded in the year ended March 31, 2025. The board approved the audited standalone financial results during a meeting held on May 25, 2026.

The financial statements were audited by L N Nangalya & Co., Chartered Accountants, who issued an unqualified opinion. The auditors noted that the company issued 1,22,40,000 bonus shares and 33,00,000 equity shares via an Initial Public Offer (IPO) during the period. The IPO raised ₹60.15 crore, with shares listed on the Bombay Stock Exchange on March 25, 2026. Unutilized IPO proceeds of ₹43.07 crore were deposited in bank fixed deposits as of March 31, 2026.

Key audit matters identified by the auditors included revenue recognition from software development and loyalty programmes, as well as the capital issue via bonus shares and IPO. The auditors assessed IT controls relating to revenue recognition and verified documents such as resolutions, prospectus, and bank statements for the capital issue. The company reported no material uncertainty regarding its ability to continue as a going concern.

Pursuant to Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015, the audio recording of the earnings conference call held on May 26, 2026, at 04:00 P.M. IST is available on the company website. The call discussed the financial performance for the year ended March 31, 2026.

The board also approved the Director's Report and the Secretarial Auditor's Report for the financial year ended March 31, 2026. The 15th Annual General Meeting is scheduled for July 3, 2026, at 10:00 AM IST at the company's registered office in Gurugram. The board approved the re-appointment of Mr. Deepak Tomar as Managing Director.