NBFCs poised to outperform banks in easing rate cycle amid deposit growth challenges

2 min read     Updated on 20 Jan 2026, 12:28 PM
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Reviewed by
Ashish TScanX News Team
Overview

Market expert Sandip Sabharwal highlighted significant deposit growth challenges facing banks due to foreign institutional investor outflows and trade deficits, with particular skepticism about HDFC Bank's ability to achieve both growth and loan-to-deposit ratio targets. He expressed optimism about NBFCs, citing their controlled asset quality and historical outperformance during monetary easing cycles, with L&T Finance, Mahindra Finance, and Manappuram Finance as preferred options. The QSR sector's recent consolidation reflects weak consumer demand over the past 2-3 years rather than strategic growth, with the Devyani-Sapphire merger exemplifying balance sheet stress across the segment.

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*this image is generated using AI for illustrative purposes only.

Market expert Sandip Sabharwal outlined the evolving dynamics across India's financial services sector during a comprehensive discussion on ET Now, highlighting significant challenges for banks while expressing optimism about non-banking financial companies (NBFCs) in the current monetary environment. The conversation covered deposit growth pressures, liquidity constraints, and sectoral consolidation trends affecting the broader financial ecosystem.

Banking Sector Faces Deposit Growth Headwinds

The banking sector is grappling with substantial deposit mobilisation challenges that extend across both private and public sector lenders. Sabharwal identified persistent foreign institutional investor outflows and trade deficits as primary drivers of systemic liquidity pressures, noting that even Reserve Bank of India measures are being neutralised by these external factors.

Specific concerns emerged around major private lenders' loan-to-deposit ratio management:

Bank Focus Areas: Key Challenges
HDFC Bank: LDR target of 85-90% appears unrealistic with current deposit growth
ICICI Bank: Balancing loan growth with deposit mobilisation
Punjab National Bank: Struggling to attract deposits despite strong loan growth

Sabharwal expressed particular skepticism about HDFC Bank's dual objectives, suggesting that achieving both above-market growth and bringing loan-to-deposit ratios down to the guided 85-90 percent range appears unrealistic. He predicted that one of these targets would likely be missed. Additionally, he noted that PSU banks could face greater challenges compared to private sector banks, as younger customers increasingly prefer private lenders.

NBFCs Positioned for Outperformance

Despite banking sector challenges, Sabharwal maintained a positive outlook on NBFCs for their prospects in the current environment. He highlighted several factors supporting the NBFC sector's attractiveness, particularly their historical performance during periods of monetary easing.

Key NBFC sector advantages include:

  • Controlled non-performing asset accretion across most companies
  • Historical tendency to outperform banks during easing interest rate cycles
  • Better positioning during benign monetary policy environments

Among his preferred investment options, Sabharwal specifically mentioned:

Company: Investment Rationale
L&T Finance: Attractive NBFC exposure
Mahindra Finance: Strong sectoral positioning
Manappuram Finance: Potential turnaround candidate

He clarified that these represent examples within a broader universe of NBFCs that could perform well in the current environment.

QSR Sector Consolidation Reflects Demand Weakness

The quick service restaurant sector's recent consolidation activity reflects underlying consumer demand challenges rather than strategic growth initiatives. Sabharwal explained that the QSR space, once viewed as a high-growth segment, has experienced subdued consumer demand over the past two to three years, resulting in slow growth across most formats.

This demand weakness has created significant operational pressures:

  • Balance sheet stress across QSR companies
  • Difficulty achieving standalone profitability
  • Progressive stake sales at lower valuations

The Devyani-Sapphire merger exemplifies these challenges, as companies struggled to achieve profitability independently. Sabharwal noted that recent private equity exits reflect multiple factors, including fund lifecycle considerations, making it difficult to draw definitive conclusions about sector prospects.

Market Outlook and Consumer Demand Recovery

Sabharwal observed that expected consumer demand revival has lagged despite supportive policy measures including income tax relief, GST cuts, and accommodative monetary policy. He attributed this delay partly to lingering effects of high inflation from previous years continuing to weigh on consumer sentiment.

Regarding QSR sector consolidation, he clarified that recent developments largely represent investor exits rather than operational consolidation, with companies continuing to operate as before. Any potential new strategic investments, including from family offices with QSR exposure, would likely be relatively small compared to overall company sizes, with impact depending on buyer strategy and execution.

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Banks and NBFCs Roll Out Festive Season Bonanza with Attractive Discounts and Cashback Offers

2 min read     Updated on 18 Sept 2025, 04:54 PM
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Reviewed by
Jubin VScanX News Team
Overview

Financial institutions are launching various festive season offers to attract customers. L&T Finance introduces two-wheeler finance schemes with quick loan decisions. ICICI Bank's Festive Bonanza offers discounts up to ₹50,000 across multiple sectors. SBI and American Express provide discounts on credit card purchases. RuPay offers up to 15% instant discount on travel bookings. HSBC Bank is giving cashback on dining, groceries, and foreign currency spend. These offers span various product categories, providing consumers with opportunities for savings, but experts advise careful consideration of terms and conditions.

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*this image is generated using AI for illustrative purposes only.

As the festive season approaches, banks and Non-Banking Financial Companies (NBFCs) are gearing up to entice customers with a slew of attractive offers, ranging from instant discounts and cashback to special EMI options across various product categories.

L&T Finance Revs Up Two-Wheeler Financing

L&T Finance has introduced three exciting two-wheeler finance schemes to cater to the festive rush. These include a no-cost EMI option and an EMI Lite Festive scheme, designed to make two-wheeler purchases more accessible. Notably, the company promises loan decisions in just 5 minutes, with these offers remaining valid through November 30.

ICICI Bank's Festive Bonanza

ICICI Bank has launched its annual Festive Bonanza, offering discounts of up to ₹50,000 across electronics, fashion, travel, and dining sectors. The bank has partnered with popular brands such as Apple, Flipkart, and Croma to bring these offers to its customers.

In a recent development, ICICI Bank also allotted 39,204 equity shares under its Employees Stock Unit Scheme-2022 on September 18, showcasing the bank's commitment to employee incentives alongside its customer-focused festive offers.

SBI and American Express Join the Festive Fray

State Bank of India (SBI) is offering a 10% instant discount on credit card purchases during Amazon's Great Indian Festival until September 21. American Express cardholders can also enjoy exclusive festive deals from September 15 to October 25.

RuPay's Travel Bonanza

RuPay is celebrating the festive season with its Festive Carnival, providing up to 15% instant discount on hotel and flight bookings. This offer is valid through October 31, making it an attractive option for those planning festive travel.

HSBC's Cashback Extravaganza

HSBC Bank is offering a generous 10% cashback on dining and groceries, with an additional 2% cashback on foreign currency spend. This offer is available from September 15 to October 15, giving customers a full month to maximize their savings.

Implications for Consumers

These festive offers present a golden opportunity for consumers to make significant savings on their purchases across various categories. From two-wheeler loans to travel bookings and everyday spending, there's an offer for almost every need.

However, financial experts advise consumers to read the fine print and understand the terms and conditions of these offers before making any decisions. While these deals can lead to substantial savings, it's crucial to ensure that any credit-based purchases align with one's financial capacity and long-term budget plans.

As the festive season unfolds, it's clear that the banking and NBFC sector is pulling out all stops to attract customers and boost spending. With offers spanning across various product categories and financial services, consumers have a wide array of choices to make the most of their festive shopping and travel plans.

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