Gully Labs Raises ₹30 Crore Series A Led by Saama Capital for Retail Expansion
Gully Labs secured ₹30 crore in Series A funding led by Saama Capital with participation from Zeropearl VC and prominent angel investors including founders from Mokobara, Veeba, Unacademy, and other notable companies. The premium sneaker brand, founded in 2023, has achieved ₹30 crore in annualised revenue since its March 2025 seed round and expanded to five Indian cities. The funding will support product portfolio expansion, offline retail scaling, and international market penetration in the US and UK, with the company targeting ₹100 crore in annualised revenue by FY 2026-27.
*this image is generated using AI for illustrative purposes only.
Homegrown premium sneaker brand Gully Labs announced a ₹30 crore Series A funding round led by Saama Capital on January 19. The round saw existing investor Zeropearl VC doubling down through a follow-on investment beyond its pro-rata entitlement, demonstrating continued confidence in the brand's growth trajectory.
Funding Round Details
The Series A round attracted significant participation from prominent angel investors across various industries:
| Investor Category: | Details |
|---|---|
| Lead Investor: | Saama Capital |
| Follow-on Investor: | Zeropearl VC |
| Angel Investors: | Mokobara founder Sangeet Agrawal, Veeba founder Viraj Bahl |
| Additional Participants: | Unacademy co-founders Roman Saini and Gaurav Munjal |
| Other Notable Investors: | Genesis Luxury founder Sanjay Kapoor, Edelweiss Mutual Fund MD and CEO Radhika Gupta |
Zeropearl VC had previously led the company's seed round in early 2025, making this their second investment in the sneaker brand.
Strategic Use of Capital
The fresh capital will be deployed across three key areas to accelerate Gully Labs' growth strategy:
- Product Portfolio Expansion: Broadening the range of premium sneaker offerings
- Offline Retail Scaling: Expanding physical retail presence across key Indian markets
- International Market Penetration: Strengthening brand visibility in the US and UK markets
Company Performance and Milestones
Since its seed funding round in March 2025, Gully Labs has demonstrated strong business momentum:
| Performance Metric: | Achievement |
|---|---|
| Annualised Revenue: | ₹30.00 crore |
| Offline Presence: | Expanded to 5 Indian cities |
| International Traction: | Early market entry in US and UK |
| Revenue Target: | ₹100.00 crore by FY 2026-27 |
Brand Positioning and Vision
Founded in 2023 by co-founders Arjun Singh and Animesh Mishra, Gully Labs positions itself at the intersection of premium footwear and Indian cultural storytelling. The brand designs sneakers inspired by regional art forms, traditional crafts, and contemporary Indian identity.
"This round marks an important milestone in our journey," said the co-founders. "Our focus has always been on building a brand that reflects Indian culture while meeting global standards of design and quality. The continued confidence from our investors enables us to strengthen our offline strategy, expand our product range, and build deeper connections with consumers in India and overseas."
Growth Strategy and Future Outlook
Gully Labs is targeting ₹100.00 crore in annualised revenue by FY 2026-27, focusing on physical retail expansion and brand-led growth. The company's strategy capitalizes on rising demand for premium, homegrown consumer brands in the footwear segment.
"As we scale, we remain committed to thoughtful growth and long-term brand building," the founders added, emphasizing their approach to sustainable expansion in both domestic and international markets.
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