Jubilant FoodWorks to Exit Hashtag Loyalty by Selling Complete 31.66% Stake
Jubilant FoodWorks Limited, operator of Domino's Pizza and Dunkin' Donuts chains, announced the sale of its complete 31.66% stake in associate company Hashtag Loyalty Private Limited for ₹6,415.94 to founder Karan Chechani. The transaction, executed on December 29, 2025, is expected to complete by February 12, 2026, after which Hashtag Loyalty will cease to be an associate company.

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Jubilant FoodWorks Limited, which operates fast-food chains Domino's Pizza and Dunkin' Donuts, has announced the divestment of its complete stake in associate company Hashtag Loyalty Private Limited through a Share Purchase Agreement executed on December 29, 2025. The transaction involves the sale of the company's entire 31.66% holding in Hashtag Loyalty for a total consideration of ₹6,415.94.
Transaction Details
The Share Purchase Agreement was signed with Mr. Karan Chechani, one of the founders of Hashtag Loyalty Private Limited. Following the completion of this transaction, Hashtag Loyalty will cease to be an associate company of Jubilant FoodWorks.
| Parameter: | Details |
|---|---|
| Stake Being Sold: | 31.66% (entire holding) |
| Total Consideration: | ₹6,415.94 |
| Buyer: | Mr. Karan Chechani (Founder) |
| Agreement Date: | December 29, 2025 |
| Expected Completion: | On or before February 12, 2026 |
Financial Impact and Background
The divestment follows the discontinuance of business operations at Hashtag Loyalty Private Limited. During the previous financial year 2024-25, Jubilant FoodWorks had already fully impaired its investment in the associate company, indicating that the financial impact of this sale had been accounted for in prior periods.
| Financial Metrics (FY 2024-25): | Hashtag Loyalty | Contribution to JFL Consolidated |
|---|---|---|
| Total Income: | ₹27.47 million | Nil |
| Net Worth (March 31, 2025): | ₹1.22 million | Nil |
Market Performance and Regulatory Compliance
Shares of Jubilant FoodWorks Limited ended at ₹563.15, up by ₹3.35, or 0.60% on the stock exchange following the announcement. The transaction does not fall within the ambit of related party transactions, as the buyer is not part of the promoter, promoter group, or group companies of Jubilant FoodWorks. The company has made this disclosure in compliance with Regulation 30 of the SEBI Listing Obligations and Disclosure Requirements Regulations 2015.
Strategic Implications
This divestment represents Jubilant FoodWorks' strategic decision to exit from Hashtag Loyalty following the discontinuance of the associate's business operations. The sale to one of the original founders suggests an orderly wind-down of the company's involvement in this venture. With the investment already fully impaired in the previous financial year, the transaction is not expected to have any material impact on the company's current financial performance.
Historical Stock Returns for Jubilant FoodWorks
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| +0.64% | -3.42% | -14.11% | -27.91% | -32.43% | -24.33% |


































