Sula Vineyards Q1 Results: Revenue up 3%, gross profit falls 5%
Sula Vineyards posted a 3% revenue rise to ₹121 crore in Q1 FY27, but gross profit fell 5% due to higher grape costs and mix shifts. Elite & Premium brands drove growth, while Wine Tourism surged 12%. Operating costs dropped 3%, and net debt reduced to ₹319 crore.

*this image is generated using AI for illustrative purposes only.
Sula Vineyards reported a 3% year-on-year revenue increase to ₹121 crore for the quarter ended June 30, 2026, continuing the positive momentum from the previous quarter. The growth was primarily driven by a 6% expansion in its Elite & Premium portfolio and double-digit gains in its Wine Tourism segment, which saw revenues rise 12% to ₹15.5 crore. Despite the top-line growth, gross profit contracted by 5% compared to the same period last year.
The decline in gross profit was attributed to two main factors. First, a shift in procurement mix towards wine grapes, which accounted for nearly 100% of total grapes procured in harvest 2026 compared to 80% in previous years, impacted margins by approximately 150 basis points. Second, an adverse geographical mix, with stronger sales in lower-margin markets like Telangana and Haryana relative to core markets, reduced gross margin by another 200 basis points. Management noted that these higher costs are temporary and expected to normalize from Q4 FY27 onwards as the grape mix rebalances.
Operational Highlights
The company’s Own Brands business grew by 2%, led by the Elite & Premium portfolio, which now constitutes 78% of Own Brands sales, up 310 basis points from the prior year. Flagship brands The Source and RASA delivered double-digit growth, accounting for an all-time high of 16% of Own Brands sales. In contrast, the Economy & Popular portfolio faced pressure due to competitive discounting.
Wine Tourism emerged as a key growth driver, contributing approximately 13% to overall revenue. Growth in this segment was fueled by a 21% increase in room revenues following the launch of the third resort, The Haven, and higher spend per guest. Resort occupancy stood at around 63%, excluding The Haven, it was over 70%.
Financial Performance
Operating expenses declined by 3% year-on-year, aided by a 6% reduction in employee benefit expenses and lower ESOP costs. This cost optimization helped partially offset the impact on EBITDA. Depreciation increased by 12% due to new assets including The Haven resort, while interest costs fell by 4% driven by lower average debt levels.
| Metric | Q1 FY27 | Q1 FY26 | Change |
|---|---|---|---|
| Revenue | ₹121 crore | ₹118 crore | +3% |
| Gross Profit Trend | Declined | - | -5% |
| Operating Expenses | Reduced | - | -3% |
| Net Debt | ₹319 crore | ₹345 crore | Lower |
Net debt stood at ₹319 crore as on June 26, 2026, down from ₹345 crore a year earlier. Management expects net debt levels to continue trending lower through FY27. Working capital signals showed WIPS receivables at ₹88 crore as on June 26, reducing to approximately ₹80 crore after a ₹10 crore payout in July.
What the Numbers Show
The divergence between revenue growth and gross profit contraction highlights a significant margin compression event. While revenue grew 3%, gross profit fell 5%, indicating that the 350 basis point combined impact of raw material mix and geographical sales distribution severely eroded profitability. This suggests that current volume growth is not yet translating into proportional earnings power, making the upcoming normalization of grape costs in Q4 FY27 critical for margin recovery.
Looking ahead, management indicated that table grape prices are likely to decrease meaningfully from the spike seen in harvest 2026, where prices reached ₹35 per kilo compared to the typical ₹15-16 per kilo. This normalization is expected to benefit the Popular & Economy portfolio margins starting FY28. Additionally, preliminary approval for five additional brand listings in the CSD channel is expected to drive further growth, with CSD currently contributing around 4% of FY26 revenues.
Historical Stock Returns for Sula Vineyards
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| +1.86% | -9.93% | +1.87% | -15.14% | -38.41% | -53.56% |
How will the anticipated normalization of grape procurement costs in Q4 FY27 impact Sula's gross margins, and what is the timeline for full margin recovery?
What specific strategies is management employing to mitigate the adverse geographical mix and improve profitability in lower-margin markets like Telangana and Haryana?
To what extent will the preliminary approval of five new brand listings in the CSD channel contribute to revenue growth in FY27, given its current 4% contribution?


































