Purple Finance Limited has outlined its strategy to capitalize on India's unbanked MSME market, which presents a credit gap of $289B. The company, a digitally enabled secured lender for MSMEs, targets micro and small enterprises with annual turnovers up to ₹5 Cr, focusing on tier-3 and tier-4 cities. The firm disclosed these details in an investor presentation submitted to BSE Limited on May 26, 2026, under Regulation 30 and Regulation 51 of the SEBI (Listing Obligation and Disclosure Requirements) Regulations, 2015.

The presentation highlights the significant opportunity within the sector, noting that only 11% of microenterprises have access to credit. Purple Finance aims to bridge this gap through a differentiated strategy that includes a single product focus and 360-degree customer engagement. The company aspires to grow into a small finance bank to serve the underserved segment at scale.

Operational Metrics and Performance

As of March 2026, Purple Finance reported key operational metrics reflecting its growth since inception. The company has maintained a gross NPA of 1.48%, indicating strong asset quality.

The company operates 46 branches across 300 districts with a team of 460+ members. Its geographical footprint includes Rajasthan, Gujarat, Maharashtra, Madhya Pradesh, Chhattisgarh, Odisha, and Uttar Pradesh.

Product and Technology Strategy

Purple Finance offers secured MSME loans up to ₹30 Lakh with a return on investment (ROI) ranging from 18% to 24%. The loans feature a tenor of up to 10 years and flexible repayment schedules. The lender utilizes a tech-enabled model to provide soft approvals in under 5 hours, leveraging digital property due diligence and multi-bureau financial score checks.

The company employs a four-step digital process involving branch sourcing, straight-through processing, fraud containment, and paperless disbursement. This approach is supported by partnerships with technology firms such as Perfios, CRIF, and TransUnion CIBIL to facilitate lean and agile operations.

Customer Profile and Impact

The lender focuses on financial inclusion, requiring that every loan includes a woman as a borrower or co-borrower. Case studies presented indicate a positive impact on borrower income, with one customer profile showing annual income growth from ₹4.2 lakh to ₹9.6 lakh. The company serves sector-agnostic clients including traders, manufacturers, and service providers.

Purple Finance Limited has fulfilled its obligations under Regulation 57 of SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015, by making timely payment of interest and effecting a partial redemption of its Non-Convertible Debentures (NCDs) on May 12, 2026. The disclosure was made to BSE Limited in accordance with SEBI Master Circular No. SEBI/HO/DDHS/DDHS-PoD-1/P/CIR/2025/0000000103 dated July 11, 2025. The payments relate to Senior, Secured, Rated, Listed, Redeemable, Transferable, INR Denominated, Non-Convertible Debentures issued by the company.

Interest Payment Details

Purple Finance made its monthly interest payment on the scheduled due date without any delay. The interest payment record date was April 27, 2026, and the actual payment was executed on May 12, 2026, consistent with the due date. The previous interest payment had been made on April 10, 2026. The following table summarises the key details of the interest payment:

Note: TDS has been deducted as per applicable law.

Partial Redemption Details

Alongside the interest payment, Purple Finance also carried out a partial redemption of the NCDs on May 12, 2026. The redemption was executed by face value, with a face value redemption of INR 1,667 per debenture. The redemption payment record date was April 27, 2026, and the actual redemption was completed on the due date. The key details of the partial redemption are presented below:

Compliance and Certification

The certificate was signed by Ruchi Nishar, Company Secretary and Compliance Officer of Purple Finance, and submitted to the Corporate Relationship Department of BSE Limited. The company confirmed that both the interest payment and partial redemption were made on the due date with no delay or default. The disclosure underscores the company's adherence to its scheduled debt service obligations under the applicable regulatory framework.