JSW Dulux Gets ₹36.46 Cr Tax Demand for AY 2023-24
JSW Dulux Limited received a Final Assessment Order from the Income Tax Department for AY 2023-24, resulting in a tax demand of ₹36.46 crore including interest. The order includes additions of ₹111.63 crore related to transfer pricing and corporate tax matters. The company intends to challenge the order before appellate authorities and expects no material financial impact.

*this image is generated using AI for illustrative purposes only.
JSW Dulux Limited has disclosed that it received a Final Assessment Order from the Income Tax Department on May 11, 2026. The order pertains to Assessment Year 2023-24 and was issued under Section 143(3) read with Section 144C(3) and Section 144B of the Income Tax Act, 1961. The disclosure was made to the stock exchanges on May 12, 2026, by Rajiv L. Jha, General Counsel and Company Secretary.
Details of the Assessment Order
The Final Assessment Order involves additions aggregating to ₹111.63 crore, covering a range of transfer pricing and corporate tax matters. The key areas of dispute include AMP (Advertising, Marketing, and Promotion) expenses, R&D expenses, contract R&D expenses, transfer pricing adjustments, and certain other corporate tax matters. Additionally, the order mentions the initiation of separate penalty proceedings under Section 270A of the Income Tax Act, 1961.
The following table summarises the key details of the litigation as disclosed by the company:
| Parameter: | Details |
|---|---|
| Opposing Party: | Income Tax Department |
| Court/Tribunal/Agency: | Assessment Unit, Income Tax Department |
| Assessment Year: | AY 2023-24 |
| Order Received On: | May 11, 2026 |
| Sections Invoked: | Section 143(3) read with Section 144C(3) and Section 144B of the Income Tax Act, 1961 |
| Total Additions: | ₹111.63 crore |
| Nature of Additions: | AMP expenses, R&D expenses, contract R&D expenses, transfer pricing adjustments, and other corporate tax matters |
| Penalty Proceedings: | Initiated under Section 270A of the Income Tax Act |
Tax Demand Breakdown
The tax demand arising from the Final Assessment Order amounts to INR 36.46 crore (including interest). The detailed quantum of claims is presented below:
| Component: | Amount |
|---|---|
| Tax Amount: | Rs. 28,64,26,801/- |
| Interest Amount: | Rs. 7,82,13,529/- |
| Total Tax Demand: | Rs. 36,46,50,330/- |
| Penalty Proceedings: | Subject to proceedings under Section 270A of the Income Tax Act |
Management's Position
JSW Dulux Limited has stated that, based on internal assessment and advice from tax consultants, the company believes it has strong merits in the matter. The company intends to challenge the Final Assessment Order before the appropriate Appellate Authorities and also contest the penalty proceedings under Section 270A of the Income Tax Act. Management expects no material financial impact from this litigation. The disclosure was made in accordance with SEBI's circular no. SEBI/HO/CFD/CFD-PoD-1/P/CIR/2023/120 dated July 13, 2023, under the category of pending litigation or dispute that may have an impact on the listed entity.
Historical Stock Returns for JSW Dulux
| 1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
|---|---|---|---|---|---|
| -1.98% | -2.42% | -2.11% | -12.72% | -16.11% | +34.09% |
How might recurring transfer pricing disputes related to AMP and R&D expenses affect JSW Dulux's future intercompany transaction structuring and its relationship with parent company JSW Group?
Could the initiation of penalty proceedings under Section 270A escalate the total financial liability significantly beyond the current ₹36.46 crore demand, and what is the typical penalty quantum in similar transfer pricing cases?
How does this tax dispute compare to similar assessment orders received by JSW Dulux (formerly Akzo Nobel India) in prior years, and what has been the historical success rate at appellate stages?


































