Thomas Cook India Pioneers Contactless Cross-Border Payments with Google Pay and Visa
Thomas Cook (India) Limited has partnered with Google Pay and Visa to offer contactless cross-border payments using prepaid forex cards, a first in India. Customers can add Thomas Cook forex cards to Google Pay for transactions in 95 countries. The service offers mobile integration, contactless payments, enhanced security through network tokenization, and eliminates the need for physical cards. This initiative targets India's growing digital payment market, especially millennials and Gen Z travelers, with UPI transactions showing a 45% year-over-year increase as of October 2024.

*this image is generated using AI for illustrative purposes only.
Thomas Cook (India) Limited , a leading omnichannel forex services company, has announced a groundbreaking partnership with Google Pay and Visa, becoming the first in India to offer contactless cross-border payments using prepaid forex cards. This innovative service allows customers to seamlessly add their Thomas Cook forex cards to Google Pay for secure and convenient transactions across 95 countries.
Key Features of the New Service
- Mobile Integration: Customers can now add Thomas Cook forex cards (including Borderless Travel, One Currency, Study Buddy, and EnterpriseFX) to their Google Pay wallet.
- Contactless Payments: The service enables quick and easy contactless payments via mobile devices at retail points of sale and for online transactions.
- Enhanced Security: Leveraging Google Pay's state-of-the-art network tokenization standards, the service provides an extra layer of security for cardholders.
- Global Accessibility: Users can make seamless transactions in 95 countries, covering accommodation, transport, dining, and shopping expenses.
- Convenience: Eliminates the need to carry physical cards, reducing stress related to card loss or theft and the hassle of emergency cash or card replacement.
Market Opportunity and Digital Trends
The partnership targets India's rapidly growing digital payment landscape, particularly among millennials and Gen Z travelers. Recent government data highlights this trend, revealing that UPI processed 16.58 billion transactions worth ₹23.49 lakh crore as of October 2024, marking a 45% increase from the previous year.
Thomas Cook's own digital platforms have already been contributing over 20% to its forex business, underscoring the increasing demand for digital solutions in cross-border transactions.
Industry Perspectives
Deepesh Varma, Executive Vice President - Foreign Exchange at Thomas Cook (India) Limited, commented on the initiative: "Our partnership with Google Pay & Visa is tailor-made for Global Indians - by simply adding their Thomas Cook forex cards to their Google Pay wallet, they can now seamlessly and securely complete contactless, cross-border transactions using their mobile devices across retail tap & pay POS or online."
Rishi Chhabra, Country Manager, India Visa, added: "As overseas travel surges, especially among millennials and Gen Z, there is a growing demand for safe, ultra-fast payment experiences. With this collaboration, Visa reaffirms its commitment to delivering cutting-edge digital payment solutions that offer today's travelers unmatched convenience, security, and peace of mind, right from their smartphones."
About Thomas Cook (India) Limited
Established in 1881, Thomas Cook (India) Limited has evolved into a leading omnichannel travel company, offering a wide range of services including Foreign Exchange, Corporate Travel, MICE, Leisure Travel, Value Added Services, and Visa Services. The company operates prominent B2C and B2B brands and has an extensive network spanning 28 countries across 5 continents.
This strategic partnership with Google Pay and Visa further solidifies Thomas Cook India's position as an innovator in the travel and forex industry, addressing the evolving needs of modern travelers in an increasingly digital world.
Historical Stock Returns for Thomas Cook
1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
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+0.46% | -3.31% | +4.71% | +15.40% | -32.98% | +499.79% |