ITC Acquires Sresta Natural Bioproducts, Owner of '24 Mantra Organic', for ₹400 Crore
ITC Limited has acquired Sresta Natural Bioproducts, owner of the '24 Mantra Organic' brand, for ₹400 crore upfront with an additional ₹72.50 crore due within 24 months. The acquisition includes Sresta's subsidiaries in the USA and UAE, marking ITC's strategic expansion into the organic food segment. This move is expected to enhance ITC's presence in the health-conscious consumer market and strengthen its position in the organic products industry.

*this image is generated using AI for illustrative purposes only.
ITC Limited , a diversified conglomerate, has made a significant move to strengthen its position in the organic food market. The company has announced the acquisition of Sresta Natural Bioproducts, owner of the '24 Mantra Organic' brand, for an upfront consideration of ₹400.00 crore.
Acquisition Details
- ITC has acquired 100% shareholding of Sresta Natural Bioproducts
- The initial payment for the acquisition is set at ₹400.00 crore
- An additional payment of ₹72.50 crore is due within the next 24 months
- The acquisition includes Sresta's subsidiaries in the USA and UAE
Strategic Implications
This acquisition marks a strategic expansion for ITC in the rapidly growing organic food segment. By bringing Sresta Natural Bioproducts and its '24 Mantra Organic' brand under its umbrella, ITC is poised to enhance its presence and offerings in the health-conscious consumer market.
Market Impact
The move is expected to bolster ITC's portfolio in the organic food space, potentially leading to:
- Expanded product range in the organic category
- Increased market share in the health food segment
- Synergies between ITC's existing food business and Sresta's expertise in organic products
- Strengthened position in the organic products market
Looking Ahead
As consumer preferences continue to shift towards healthier and organic options, ITC's acquisition of Sresta Natural Bioproducts appears to be a timely strategic move. The company is likely to leverage this acquisition to tap into the growing demand for organic food products in India and potentially in international markets, given Sresta's existing presence in the USA and UAE.
The completion of this acquisition, including the additional payment, will be closely watched by industry observers and investors as ITC integrates Sresta's operations into its expansive business portfolio.
Historical Stock Returns for ITC
1 Day | 5 Days | 1 Month | 6 Months | 1 Year | 5 Years |
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