Pop Mart Shares Soar to Record High as CEO Boosts Sales Forecast
Pop Mart International Group's shares hit an all-time high, rising 14% to HK$319.40. CEO Wang Ning raised the annual sales projection to 30 billion yuan from 20 billion yuan. The company is launching a new mini Labubu doll, expected to be a blockbuster. Pop Mart's financial results exceeded expectations with revenue at 13.88 billion yuan (204% YoY growth) and net income at 4.57 billion yuan (397% YoY growth). Overseas revenue grew 440% to 5.60 billion yuan. The company plans to expand its foreign store count to over 200 by year-end. The Monsters toy series, including Labubu, generated 4.81 billion yuan in revenue. Some analysts express concerns about the long-term sustainability of Labubu's popularity.

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Pop Mart International Group, the Chinese toy maker known for its collectible figurines, saw its shares surge to an all-time high since its initial public offering (IPO) in December 2020. The company's stock climbed an impressive 14% to HK$319.40, marking a significant milestone for the trendy toy manufacturer.
CEO Raises Sales Projection
In a bold move, Pop Mart's CEO Wang Ning announced that the company could easily surpass its annual sales projection. The revised forecast now stands at an ambitious 30 billion yuan ($2.80 billion), up from the previous expectation of 20 billion yuan. This substantial increase in the sales target has sparked excitement among investors and industry watchers alike.
New Mini Labubu Doll Launch
Adding to the positive momentum, Pop Mart is set to launch a new mini Labubu doll this week. CEO Wang expressed high hopes for the new product, stating that he expects it to be 'a blockbuster.' The anticipation surrounding this launch underscores the company's ability to create buzz and demand for its collectible figurines.
Impressive Financial Performance
Pop Mart's financial results have exceeded analyst expectations:
Metric | Amount (Yuan) | Year-on-Year Growth |
---|---|---|
Revenue | 13.88 billion | 204% |
Net Income | 4.57 billion | 397% |
Overseas Revenue | 5.60 billion | 440% |
The company's revenue of 13.88 billion yuan surpassed analyst estimates of 13.76 billion yuan, demonstrating strong market performance.
Expansion of Overseas Presence
Pop Mart is aggressively expanding its global footprint. The company projects that its total foreign store count will exceed 200 by the end of the year, up from the current 140 locations. This rapid international expansion aligns with the significant growth in overseas revenue.
The Monsters Toy Series Success
The Monsters toy series, which includes the popular Labubu character, has been a major contributor to Pop Mart's success:
Toy Series | Revenue (Yuan) | Previous Year Revenue (Yuan) |
---|---|---|
The Monsters | 4.81 billion | 626.80 million |
The remarkable growth in revenue for The Monsters series highlights its popularity among consumers and its importance to Pop Mart's overall performance.
Analyst Concerns
Despite the overwhelmingly positive news, some analysts have expressed concerns about the long-term sustainability of Labubu's popularity. These concerns highlight the challenges faced by companies in the fast-paced and trend-driven collectibles market.
As Pop Mart continues to ride the wave of its current success, the company's ability to innovate and maintain consumer interest in its products will be crucial for its future growth and market position.